Surf’s Up as Legends of Surfing Invite Nation to First National Luau Friday, August 21, 2015 in Washington, DC

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Legends Issue Invitation Saying, ‘You’re Invited to Surfing’s “Luau of the Century.”’ Surfing Heritage And Culture Center Event Will Bring Together Pioneers, Icons, and Champions That Took Surfing Culture Global.

The National Luau Will Be On August 21, 2015 in Washington, DC

The National Luau Will Be On August 21, 2015 in Washington, DC

“On behalf of all of the legends, icons, and everyday surfers joining us, I say, You’re invited to Surfing’s Luau of the Century!,” said Paul Strauch, Executive Director, Surfing Heritage and Culture Center.

As a young boy growing up in Hawaii, future surfing champion Paul Strauch was honored to learn to surf in the company of the sport’s greatest ambassadors: Duke Kahanamoku, Rabbit Kekai, and dozens of others. As Executive Director of the Surfing Heritage and Culture Center, the host of the upcoming National Luau in Washington, DC on Friday, August 21, Strauch gets the opportunity to honor surfing’s legends while bring the community together.

“Surfing’s pioneers carved out a legacy by sharing surfing with the world in ways that broke down barriers and welcomed all communities,” explained Paul Strauch, recent inductee to Surfing’s Walk Of Fame. “Today, the surfing world, as a sport and culture, continues to be positively influenced by their example and their Aloha.”

In Hawaiian culture, luau gatherings were more than mere celebrations. Luaus also helped ease the tensions of social hierarchies and territorial differences. Over hundreds of years, luaus emerged as beautiful outlets for Hawaii to share its hospitable spirit and culture — including surfing — with the rest of the world.

On Friday, August 21st in Washington, DC, Surfing Heritage and Culture Center will host the First National Luau in Washington, DC to celebrate surfing and its lasting and continued influence on American culture from Duke onward, as the world began to understand and embrace the incredible power of surfing as a sport. In subsequent generations, with the popularity of The Endless Summer and the rapid expansion of surf travel in the 1950’s and 60’s, the spirit of aloha, surf culture and innovation together had a powerful impact on American society.

Just as with the luaus of over one hundred years ago, this first-ever SHACC National Luau will bring together many of the living legends of the surfing world. These will include the main cast of The Endless Summer – Bruce Brown, Robert August, and Mike Hynson – along with pioneers including big wave pioneer Greg Noll, Boogie Board Inventor Tom Morey, and many others. This will be a once in a lifetime opportunity to share and celebrate with surfers from all walks of life surfing as a culture and catalyst for innovation and social change.

“On behalf of all of the legends, icons, and everyday surfers joining us, I say, You’re invited to Surfing’s Luau of the Century,” said Paul Strauch.

History will be made this summer at the SHACC National Luau at the Ronald Reagan Building and International Trade Center.

For more information on the National Luau or to purchase tickets to this incredible event, go to

About Surfing Heritage & Culture Center
Founded in 2000 the Surfing Heritage is a non-profit organization dedicated to preserving, presenting and promoting surfing’s heritage for the appreciation and education of current and future generations. SHACC serves as the world’s foremost educational and support resource for surfing publications, manufacturers, and museums. Surfing Heritage is a 501 (c) 3 non-profit. For more information go to

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