Top marketers aren’t just spending more, they’re spending smarter by optimizing for mobile, making email marketing engage with social platforms, and by driving campaigns that segment and automatically respond to customers.
Sacramento, California (PRWEB) August 17, 2015
StreamSend, the email marketing service provider, shares a free white paper that can help businesses build sales by successfully incorporating social, video, remarketing and marketing automation into their email marketing strategy. StreamSend’s Email Marketing Automation & Integration Guide teaches integration and automation tactics that lift conversions and boost ROI.
“Email marketing has an ROI of 4300 percent.” - Direct Marketing Association
“Top marketers aren’t just spending more, they’re spending smarter by optimizing for mobile, making email marketing engage with social platforms, and by driving campaigns that segment and automatically respond to customers,” said Dan Forootan, president of StreamSend Email Marketing. “The game has changed, and so have the rules. With new channels and communication options continually unfolding, it’s essential that marketers stay on their toes to adapt, survive and thrive. This guide shows how.”
In 19 pages, the guide shows in-depth, key steps to stay on top of new channels and communication options and create email marketing campaigns that break through the clutter, build brand and create new business. Chapters include:
1. Adding social media to the email marketing mix
2. Segmenting and closing the sale through marketing automation
3. Boosting email engagement with video
4. Extending email campaigns’ lifecycle with remarketing
“The bottom line is that email marketing integration and automation yield better results – period,” continued Forootan. “Email marketing drives the highest ROI and integration with social and video makes it even more effective.”
Find out how to really put the power of email marketing to work for your business, read StreamSend’s Automation & Integration Email Marketing Guide at http://www.streamsend.com/SSPR-EIAGuide2015.
StreamSend offers an easy-to-use, affordable and reliable email marketing service designed to help businesses maximize the reach of their marketing budget when sending an email newsletter or using Social Media. StreamSend offers a number of industry-leading standard pricing plans, private-label and affiliate programs and hands-on personal client service. Started in 1998, StreamSend is a leader in Email Marketing.