At Califia Farms we strive to reinvent old favorites in ways that make them new and appealing to today’s health- and ingredient-conscious consumers
Los Angeles, CA (PRWEB) October 13, 2015
Califia Farms, one of the fastest growing natural beverage companies in the United States, today announced the release of its limited edition holiday seasonal flavors: Almondmilk Holiday Nog, new Peppermint Mocha Cold Brew Coffee, and new Cranberry Cocktail Agua Fresca. All feature the unique flavor combinations and delicious taste Califia Farms’ beverages are known for, without any unnecessary calories, sugars or additives.
Available at retailers nationwide, Califia Farms’ Almondmilk Holiday Nog has only 50 calories per serving. This ready-to-drink dairy-free nog is the healthy alternative to the heavy, highly calorific, dairy-filled nog of yesteryear. Light and refreshing and made from almond milk, it is ideal for those craving holiday flavor wrapped in the simple goodness of a vegan treat that is also soy-free, gluten-free and non-GMO.
New this year from Califia is Peppermint Mocha Cold Brew Coffee with Almondmilk, the perfect ‘on-trend’ cold brew coffee taste sensation for the holidays. And, continuing its line of Latin-inspired drinks, Cranberry Cocktail Agua Fresca debuts as part of the seasonal line up. Both are available exclusively at Whole Foods Market® in the Califia Farms iconic 48 oz. bottle, and will be on store shelves through January.
“At Califia Farms we strive to reinvent old favorites in ways that make them new and appealing to today’s health- and ingredient-conscious consumers,” said Greg Steltenpohl, Califia Farms CEO. “Since its launch three years ago, our Holiday Nog has done just that – giving traditional egg nog a new and delicious, vegan twist – and we’re thrilled that Whole Foods Market continues to come back to us year after year for additional holiday innovations.”
The Peppermint Mocha Cold Brew Coffee combines the great taste of rich chocolate, sweet mint and smooth cold brew with creamy almond milk, and joins Califia Farms’ popular line of ready-to-drink Cold Brew Iced Coffees. RTD coffees sales are skyrocketing – growing 56% in the natural channel from 2013-2015, according to Mintel – and Califia Farms is at the center of that growth as the leading seller in the natural products coffee drinks category(1).
Unlike traditional hot brewed coffee, cold brewing keeps acids to a minimum and flavor and caffeine to a maximum. Califia Farms’ special blend of cold brewed Rainforest Alliance Certified™ coffee is designed to mix perfectly with its award-winning Almondmilk, delivering a smooth taste experience packed with natural flavors.
The seasonal Cranberry Cocktail Agua Fresca (or “fresh water”) is specially spiced for the holidays, with warm apple and cinnamon notes – making it an ideal cocktail mixer and also great on its own as a light, but flavorful plant-powered beverage.
“Our customers are increasingly seeking healthy alternatives to classic holiday flavors,” said Dwight Richmond, global grocery purchasing coordinator of Whole Foods Market. "After the success of Califia Farms’ Holiday Nog last season, it was clear we needed to work together to introduce even more flavors. We’re excited to launch these two new items exclusively for our shoppers to give them a lighter twist on traditional peppermint mocha and cranberry cocktail.”
There is a rising trend of Americans opting for plant-based, non-dairy products for varied reasons – whether they are lactose-intolerant, prefer the taste or want to eat fewer animal-based products. According to a recent Mintel report, sales of non-dairy milk were up 93.8% from 2009 to 2014. Califia Farms, well known for its popular Almondmilks, cold brew coffees, citrus juices and Latin-inspired Aguas Frescas and Horchatas, is leading this revolution.
Packed with flavor, Califia Farms plant-powered beverages are like no others on the market and use only the finest ingredients and artisanal processes to achieve guilt-free deliciousness. They have received numerous awards not only for their taste, but also for their packaging: a chic, modern design reminiscent of classic milk bottles.
About Califia Farms (pronounced “Cal-lih-FEE-ya,” like California)
Inspired by the bounty of California, Califia Farms’ mission is to innovate delicious plant-powered foods for mindful nourishment. The company was named a 2015 “Breakout Brand” by Beverage World and tripled its revenues in the almond milk category from 2013 to 2014 and is a leader in the revolution to de-commodify the food and beverage industry by creating innovative, healthy and great-tasting premium beverages that make it easy for consumers to go ‘plant-powered’ and dairy-free, without compromise. Founded in 2010 by a farmer’s co-operative based in the San Joaquin Valley and headed by beverage visionary Greg Steltenpohl, Califia Farms is a uniquely California company. Its Bakersfield, Calif. manufacturing plant uses artisanal processes to create healthy and delicious plant-based beverages, is eco-friendly, energy efficient and repurposes more than 90 percent of its post-production byproduct. Califia Farms is one of the fastest-growing natural beverage companies in the U.S., as well as the leading brand in the natural products coffee drinks category.
Califia Farms Media Relations
Melanie Webber, mWEBB Communications, (949) 307-1723, melanie(at)mwebbcom(dot)com
Elizabeth Johnson, mWEBB Communications, (213) 713-4865, elizabeth(at)mwebbcom(dot)com