LiteTrax Introduces an Updated Logo and New, Mobile-friendly Website

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The recently unveiled LiteTrax website creates a user-friendly platform for new and returning customers.

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Aware of the growing demographic of smart phone users, LiteTrax chose to make a proactive development, creating a site that is easy to use regardless of how it is being viewed.

LiteTrax is excited to announce the completion of its redesigned, mobile-friendly website. Built with user experience in mind, the site was launched on November 25, 2015. A new logo was also created to match the website’s updated look.

With 64 percent of American adults owning a smart phone, having a responsive website is more important than ever. Aware of the growing demographic of smart phone users, LiteTrax chose to make a proactive development, creating a site that is easy to use regardless of how it is being viewed.

The new LiteTrax website features much more than a responsive design. The site allows customers to interact with the company with photos, a blog, social media links and more. LiteTrax also offers users the ability to browse product information with ease, supplying easily navigated drop-down menus where the SnowTrax and MuddTrax machines can be viewed in further detail.

MuddTrax is the company’s latest series of vehicles, able to travel in water and mud as well as across uneven surfaces. With 16 inches of suspension, these vehicles provide a comfortable ride no matter what terrain you are crossing.

To learn more about LiteTrax and their all-terrain vehicles, call 1-435-753-TRAX or visit the new website at http://www.litetrax.com.

LiteTrax began with the purpose of developing the ultimate lightweight, low-pressure, all-terrain snow vehicle priced within the reach of every cabin owner, ski club, and small business. Industry experts in engineering and winter sports combined technical knowledge and application to create the first LiteTrax models in 2000. Since then, our designs have evolved into nine specialized crafts tackling dozens of different tasks varying between recreation, travel, transport, plowing, towing, emergency assistance and more.

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Greg Neilsen
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