PM Fixtures Selected by KWC America as Sales Representative for California - Purcell Murray's Decorative Plumbing and Hardware Division Expands with World Renowned Brand

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PM Fixtures, the dedicated decorative plumbing and hardware division of the Purcell Murray Company, has announced they have been contracted to represent KWC Faucets in California effective February 16, 2016. KWC Faucets, a leading manufacturer of luxury kitchen and bath fixtures.

KWC has paved the way as a leader within the plumbing industry and we were thrilled when approached by their executive team to partner with such an iconic and well-respected brand.

PM Fixtures, the dedicated decorative plumbing and hardware division of the Purcell Murray Company, has announced they have been contracted to represent KWC Faucets in California effective February 16, 2016. KWC Faucets, a leading manufacturer of luxury kitchen and bath fixtures, is a welcome addition to PM Fixtures. As part of the Purcell Murray Company, marketing, sales and customer support of KWC products will be extended throughout PM Fixtures’ wide dealer, retailer, designer and professional builder and hospitality channels.

“KWC is world renowned for manufacturing bath and kitchen products which combine Swiss innovation with the latest technology. KWC has paved the way as a leader within the plumbing industry and we were thrilled when approached by their executive team to partner with such an iconic and well-respected brand,” said Kevin Murray. “PM Fixtures is excited to add KWC to our roster of distinguished product offerings and we can help expand and grow the market within California. Our team has diligently been working with the previous reputable agencies to ensure a seamless transition with no interruption to customer support and service.”

PM Fixtures partners with international and domestic manufacturers to bring their products to market and KWC Faucets is the latest added to the portfolio. Because of Purcell Murray’s established sales, marketing, customer support and large warehousing capabilities, there are several options for a manufacturer when working with PM Fixtures to leverage their market penetration and best practices of their kitchen and appliance retail network as well as their expanding kitchen and bath dealer base.

“KWC, a leading supplier of luxury kitchen and bath faucets, shower systems and accessories, embodies the best of Swiss luxury, precision and craftsmanship,” said Gary Langbo, KWC America President. “Our innovative products are ideal for the California market, and PM Fixtures was our first choice for representation – their reputation, experience and corporate structure align very closely to ours.”

PM Fixtures is defined by these key traits:

  • Select product offerings of architectural and decorative plumbing fixtures, hardware and accessories for kitchen and bath.
  • Sales Network Reach: existing appliance retailers/resellers, distributors and kitchen dealers; kitchen and bath showrooms/resellers; builder and contract sales; architects, designers and specification professionals; and consumer.
  • Business Model Options: importer, stocking distributor, brand development, marketing, tech support, training, sales representation, regional to national sales network.
  • Existing Brand Equity and Reputation: leveraging the Purcell Murray business operation with proven marketing and sales success factors.

About Purcell Murray Company
Purcell Murray is a leading distributor, sales, marketing, brand representation and service organization in North America for mid-to-high-end kitchen appliances, decorative plumbing and fine hardware. Established in 1981, Purcell Murray has evolved into a multi-faceted operation with a hybrid business platform offering a full range of supply chain and logistical services for manufacturers and importers – providing both regional market support and nationwide coverage options. Employing over 100 people, the company headquarters is located south of San Francisco in Brisbane, California, and features a 13,000-square-foot state-of-the-art showroom, a cooking demonstration and education center and a fully integrated sales, marketing and customer support service center. Dedicated sales teams focus on the retail, builder, hospitality/contract, architectural and designer channels. The company has two stocking/distribution hubs that include a 193,000-square-foot facility in Oakland, California, and a 123,000-square-foot warehouse facility in Southern California. Recognized appliance brands include: Bosch, Thermador, Gaggenau, Bertazzoni, Best, Broan, Coyote, Hestan, Krushr and U-Line. There are two additional divisions: PM Portfolio – focusing on top luxury appliance brands, La Cornue and Irinox, and PM Fixtures – dedicated to decorative plumbing fixtures, hardware and accessories for the kitchen and bath, including: Franke, Everpure, MGS, and now KWC Faucets.

To learn more about KWC Faucets joining PM Fixtures or more information about PM Fixtures’ product offerings, contact David Schlocker at david(at)drsandassociates(dot)com.

About KWC
KWC is a leading supplier of luxury kitchen and bath faucets, shower systems and accessories in North America. For more than 140 years, KWC has defined Swiss Excellence and is proud to be the first faucet manufacturer in Switzerland to receive the ISO 9001 Quality Assurance Certificate. That KWC faucets are still designed and manufactured in Switzerland is our guarantee of the expertise and skill of the workforce, the constant refinement of tried-and-tested technologies and a consistently high-quality product. For more information, visit: http://www.kwc.us.com.

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DAVID SCHLOCKER
DRS and Associates

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