Megalytic Announces Facebook Integration for their Digital Marketing Reports

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Startup introduces new features that digital marketers need for reporting Facebook results.

Page Audience Impressions by Organic, Paid, and Viral

Megalytic's Facebook Page Impressions Widget

Megalytic users can now connect with their Facebook Pages and automatically report on likes, posts, comments, audience demographics, impressions, reach, and other key performance indicators.

Megalytic, a reporting tool used by thousands of digital marketing professionals, announces today direct integration with Facebook Pages. The integration the latest step in Megalytic’s advancement toward becoming a one-stop shop for creating digital marketing reports.

Megalytic users can now connect with their Facebook Pages and automatically report on likes, posts, comments, audience demographics, impressions, reach, and other key performance indicators. Users can create insightful reports based on Facebook Page activity in a fraction of the time that it takes to produce such reports manually. Additionally, users have access to a library of Facebook Page-specific widgets that can be customized to present different metrics, display alternate chart types, compare against past performance, and much more.

One example is Megalytic’s “Page Impressions Widget” that displays a variety of important metrics about a Page’s audience and how they are being reached. You can quickly create Charts and Tables highlighting Paid, Organic, and Viral impressions, Story Types bringing viewers to the Page, and the effectiveness of Paid vs. Organic channels. Almost any data point accessible through Facebook’s Page Insights interface can be quickly and easily included in a Megalytic report.

Other widgets include the “Page Likes Widget” can show the growth in fans over time, broken out by demographics, city, county, language, or source; the “Posts Published Widget” that reports the performance of individual posts; and the “Page Reach Widget” that analyzes that Page audience by demographics, Paid vs. Organic, city, country, etc.

“We are eliminating the grunt work from digital marketing,” said Mark Hansen, CEO of Megalytic. “With the announcement of the Facebook Page integration, we are progressing toward our vision of providing digital marketers a single tool that generates all the reports that their clients and colleagues demand.”

As data gets more important to digital marketers every day, Megalytic has gained a loyal customer base by offering powerful and highly customizable reporting. Moving forward, the startup is refining and enhancing its existing Google Analytics and AdWords features while incorporating new data sources, like Facebook, to fully automate the custom-report creation process.

For those interested in learning more, Megalytic offers a free 14-day trial and multiple payment plans to fit various needs and budgets.

About Megalytic
Founded in 2011 by its president, Mark Hansen, Megalytic’s analytics reporting software helps thousands of digital marketing professionals throughout the world create engaging reports that deliver the right data, to the right people for more informed decision-making. Its highly customizable features allow users to build professional reports for a variety of audiences. To learn more, visit the Megalytic website or check out its blog covering an assortment of analytics topics.

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Mark Hansen
Megalytic
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