Announcing Bezeen, a New Way to Be Discovered

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Bezeen is an app that features an international looks contest, and a new casting system that makes it easier to discover talents around the world.

'We are always looking for new faces and the concept of doing that via an app allows us to have the potential to reach a huge amount of people of different ages, in a new and innovative way,' said Lonneke Broadribb, head of the men's division at Select.

Bezeen (, a new app which features an international looks contest and enables photographers, designers, brands and agencies to create castings and discover models directly via their smartphone, has launched in the iTunes & Google Play Store. Now the fashion industry has an effective platform where they can discover, communicate and connect with aspiring models.

People can upload profile pictures and get voted with like and skip. Each country is represented by the best female/male profile and has its own ranking. At the end of the month a final voting round takes place between the best profiles around the world. The winners are prized with modeling contracts and publications in fashion magazines. The app is strongly based on fun and networking as users can chat, follow each other and build a fanbase.

"There are many looks contests around the world, but most of them are only accessible for few people and are very hard to get in. A mobile looks contest where everyone can participate from anywhere at anytime opens the doors to far more people and makes it much more exciting." said Harald Svoboda Mendez, Bezeen´s co-founder.

Bezeen also simplifies the task of casting, booking and discovering talent directly with the phone. Agencies can create castings and set their requirements, deadline and payroll. Castings can be set up to get participants from all around the world or only specific countries. Users can apply to the castings with their profiles and get the chance to win the job.

“Famous models got discovered in a restaurant or at the airport, but nowadays technology can help us to change that and make it easier for people with no network and possibilities to get discovered and start their careers“ said model scout Sherlyn Sancha.

Well-known agencies have already published castings and are now scouting new models with Bezeen.

“With Bezeen I like that you are able to chat directly with the model before working with them,” said stylist Patrick Kunst.“For me it allows a better sense of what she will be like before and editorial or job.”

Mendez, the Founder of Bezeen Ltd. and a former event services executive, has built a core team of fashion insiders and tech veterans based in London. Co-Founder Johannes Palleschitz, Bezeen’s Head of Technology, is an engineering graduate and previously built visualization software for augmented reality.

Bezeen’s full features set includes:

  •     Be part of world´s first mobile looks contest
  •     Check out the latest castings and apply
  •     Book models directly with the phone
  •     Create a stunning profile
  •     Communicate in real-time
  •     Stay always tuned with the News Feed

About Bezeen
Bezeen is an app that features a worldwide looks contest, and enables photographers, designers, brands and agencies to create castings and book models over a mobile device. Learn more at

Press Contact
Harald Svoboda Mendez
Managing Director

Bezeen Press Resources

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Harald Svoboda Mendez
Bezeen Ltd.
+43 6645551034
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since: 07/2015
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