Today’s customers have a different expectation when it comes to customer service. The Internet of Things has become a way of life for many consumers and businesses.
Minneapolis, MN (PRWEB) April 21, 2016
PowerObjects, an HCL Company, is sponsoring a webinar featuring global research and guest analyst firm, Forrester Research. The webinar, “Face of the Customer Meet Face of the Machine: Connecting CRM and IoT,” will focus on how companies use data from the Internet of Things (IoT) to deliver proactive customer service to maximize uptime and intervene upon signs of anomaly.
The webinar will take place on May 11 from 1:00 pm CST to 2:00 pm CST and registration is now open. Speaking during the webinar will be guest speaker Kate Leggett, VP, Principal Analyst at Forrester Research, Inc. and Dave Miller, GM Worldwide Incubation, Microsoft Dynamics.
“Today’s customers have a different expectation when it comes to customer service. The Internet of Things has become a way of life for many consumers and businesses,” says Dan Cefaratti, Field Service Practice Director at PowerObjects. “How organizations harvest and leverage that information will be critical to enhancing that customer relationship.”
Topics covered will include the importance and economic value of delivering differentiated experiences, how IoT and CRM can transform company focus from being product-centric to customer-centric, how IoT and CRM can be leveraged to increase customer retention and lifetime value, and case studies highlighting the power of connecting IoT to CRM.
“Our Field Service Management practice here at PowerObjects helps organizations find the tools they need to deliver exceptional customer service to their biggest assets, their customers,” says Cefaratti. “Using CRM in conjunction with the IoT, we can create customer service experiences that span multiple channels, maximizes employee efficiency, and exceeds customer expectations.”
Those interested in attending can learn more and register here.
About PowerObjects, an HCL Company
PowerObjects, an HCL Company, is a leader in delivering Microsoft Dynamics CRM solutions through unparalleled offerings of service, support, education, and add-ons. Winner of the 2015 Microsoft Dynamics CRM Cloud Partner of the Year, PowerObjects has built an unmatched team of CRM experts that help organizations increase productivity, streamline business processes and build better relationships.