Mumsie Skincare Line Now Available at Target Stores Nationwide

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Natural skincare for new and expecting moms, including new facial care products, widely available through Target and Target.com

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“Our goal with Mumsie is to bring safe, effective and affordable skincare solutions to new and expecting moms,” said Jamie Leventhal, President and CEO at Clio.

Mumsie, a skincare brand designed specifically for the needs of pre- and post-partum women, is now available at Target stores nationwide and online at Target.com. The cosmeceutical grade range includes products that address stretch marks, hormonal skin blemishes and similar issues, and mom & baby safe sun protection for during and after pregnancy.

First launched in 2015 by Clio, Mumsie unveiled two new product additions this spring to its popular skincare family: a daily facial moisturizer with mineral sunscreen and a lifting and firming night cream with natural CoQ10. All products are formulated safe and effective for pregnancy, breastfeeding, and for the years after a child is born, with natural and organic ingredients and void of potentially harmful or irritating petro-chemicals, parabens, sulfates, phthalates and dyes.

“Our goal with Mumsie is to bring safe, effective and affordable skincare solutions to new and expecting moms,” said Jamie Leventhal, President and CEO at Clio. “Moms have enough to worry about without the added stress of finding affordable, effective skincare that’s safe for mom and baby. With Mumsie, moms can rest assured they are getting the highest-quality, safe and effective skincare formulated for this wonderful time in their life...and beyond.”

The Mumsie product line includes:

  •     Mumsie Stretch Mark Relief Oil (SRP: $11.99/5 fl. oz.)
  •     Mumsie Stretch Mark Relief Cream with Darutoside® (SRP: $14.99/4.2 fl. oz.)
  •     Mumsie Gentle Cleansing Facial Wash (SRP: $9.29/5 fl. oz.)
  •     Mumsie Lifting & Firming Night Cream (SRP: $16.99/2.5 fl. oz)
  •     Mumsie Daily Facial Moisturizer with SPF 15 (SRP: $14.99/2.5 fl. oz.)

The Mumsie daily facial moisturizer with SPF 15 uses a non-nanoparticle titanium dioxide (deemed the safest sunscreen active ingredient on the market today) along with shea butter, sweet almond oil and jojoba seed oil to soothe and hydrate the skin while improving the appearance of uneven skin tone, blemish marks and roughness often associated with the various phases of pregnancy.

Mumsie Lifting & Firming Night Cream is infused with natural CoQ10, a natural fuel for cellular energy that boosts skin repair and regeneration and reduces free radical damage, while mango butter and sodium PCA help moisturize and clear blemishes overnight.

The entire Mumsie range is available nationwide at all Target stores, online at Target.com and at several other major retailers in North America.

Learn more at http://www.MumsieNaturals.com or connect with Mumsie on Facebook and Twitter and Instagram @mumsienaturals.

About Clio®
Clio is a leading global designer, manufacturer and marketer of personal care and beauty care products, appliances and accessories. For over a decade, Clio continues to innovate and bring to market new and exciting products. The company utilizes energy efficient distribution centers in Torrance, CA and Memphis, TN and manufactures most of its skin care and lip care products in two 100% solar-powered facilities in southern California. With offices worldwide and logistics arrangements circling the globe, Clio designs, manufactures and delivers its unique product mix to wide-reaching markets and consumers. For more information, visit http://www.cliodesigns.com.

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Erica Lazarus
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