We would like to be the most innovative dental implant company in the world.
Barcelona, Spain (PRWEB) June 17, 2016
MIS CEO, Idan Kleifeld opened a press conference in Barcelona with the following words: "We believe that simplicity is the best added value that we can provide the doctors who use our products. And this is our mission throughout the years."
Mr. Kleifeld went on to discuss the multi-decade foothold and vast experience that MIS has accumulated within this field, and the challenges and opportunities still ahead.
This year's global conference focused on several key MIS innovations which are truly revolutionizing the world of implant dentistry. Namely, the VCONCEPT which includes the innovative V3 implant. In fact, Mr. Kleifeld listed innovation as one of the main goals of MIS, saying "We would like to be the most innovative dental implant company in the world."
MIS Senior VP Doron Peretz, further discussed the V3 implant, stating that it is the only real innovation in the implant dentistry market in the last few years and that "combining between the implant and restoration is the innovation that will position MIS as the leader of the value plus market."
Among the many distinguished speakers at the conference were researchers like Dr. Bjorn-owe Aronsson, whose investigation of a new molecule which is already being used as a bio organic surface treatment, speaks to the continuous efforts of MIS to establish strong and long lasting partnerships with innovators and experts who are key to the company's success.
Mr. Elad Ginat, products manager at MIS, spoke of this latest innovation, explaining that the B+, as it was named by MIS, is a layer of molecules which is added to the already treated implant and knows how to do a seemingly simple thing. This unique layer of molecules is able to chemically bond to the implant surface, permanently. On the other side, these molecules are also able to very firmly bond and osseo integrate with bone. Mr. Elad explained that "if you look really closely under a microscope you can see that there is no real full attachment between the bone and the implant. And this molecule solves this issue and can bring a real added value in biomechanical stability for the implant and stronger bone to implant contact."
Beyond the superb scientific program of the conference, MIS put great effort into unforgettable social events like the beautiful opening gala dinner at Camp Nou stadium and an energized dance party in Barcelona's biggest night club, Opium. These events left a lasting impression on conference guests and an appreciation of the high level of professionalism and attention to detail that MIS takes great pride in.