CIOReview Names Point of Reference Among the “20 Most Promising Salesforce Solutions Providers” of 2016

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Point of Reference, a leading provider of customer advocate program solutions, today announced it has been recognized as one of CIO Review’s “20 Most Promising Salesforce® Solutions Providers of 2016” in the magazine’s September 2016 issue.

Point of Reference, a leading provider of customer advocate program solutions, today announced it has been recognized as one of CIO Review’s “20 Most Promising Salesforce® Solutions Providers of 2016” in the magazine’s September 2016 issue.

“Our goal is to provide insightful information to assist CIO’s is making smart purchase decisions that will drive innovation, efficiency and productivity for their organizations,” says Jeevan George, Managing Editor of CIO Review. “ReferenceEdge was identified by CIO Review’s editors and a select panel of CIO’s and CEO’s as a company delivering valuable services and applications that leverage the Salesforce.com platform to improve productivity.”

“We are pleased to be selected by CIOReview,” says David Sroka, President of Point of Reference. “This third-party validation is additional evidence that building our solution on the Salesforce platform has created unparalleled synergy with related functions. By automating key workflows, including the customer reference search-to-fulfillment process involving sales, marketing and customer success users, teams can maximize the use of customer advocates, do more with less and focus on higher value activities.”

Today, B2B purchases rank peer references as the number one influence on decisions. Point of Reference’s product automates the most time-consuming, mundane elements of the customer reference process: reference requests, identifying new reference customers, updating reference information and quantifying/visualizing program value.

About CIOReview
Published from Fremont, California, CIOReview is a print magazine that explores and understands the plethora of ways adopted by firms to execute the smooth functioning of their business. A distinguished panel comprising CEOs, CIOs, IT VPs, and including CIO Review editorial board finalized the “20 Most Promising Salesforce Solutions Providers 2016. In the U.S., and shortlisted the best vendors and consultants. For more information: http://www.cioreview.com/

About Point of Reference®
Since 2003, Point of Reference has been helping companies leverage customer advocates to fuel business growth and fortify brands. With complete perspective and proven execution, we integrate scalable technology, content and supplemental staffing solutions that organize and optimize authentic customer voices. By combining decades of industry expertise along with business-to-business customer reference management solutions, Point of Reference helps its clients orchestrate coordinated reference activities, inject relevant customer references and related content at the critical time in a sales cycle. For more information, visit http://www.point-of-reference.com/

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