World leading manufacturer of high-precision cut natural gemstones has been awarded a prestigious e-commerce award at the JNA Awards 2016

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China Stone has been selected as the winner in the "E-tailer Of The Year" category for the 2016 Jewellery News Asia Awards for its recently redesigned Echinastone.com website, which features mobile-friendly design, and offers quick and easy access to over 8 million pre-packed and certified natural high-precision cut gemstones.

China Stone  is recognized as a leading global manufacturer of high-precision cut natural gemstones.

China Stone is recognized as a leading global manufacturer of high-precision cut natural gemstones.

It’s an honor to be recognized for e-commerce innovation, which is helping us reach our ambition – to become a world class digital retailer of loose precious color stones.

China Stone took home the "E-tailer Of The Year" award at the 2016 Jewellery News Asia (JNA) Awards.

Considered the "Oscars" of the jewelry and gemstone industries, the event, which was held at the Inter Continental hotel in Hong Kong, celebrated the companies that are driving innovation, excellence and achievement with a focus on the advancement of trade in Asia.

In the "E-tailer Of The Year" category, which honors the outstanding e-tailers that can best demonstrate a sustainable business model and strong financial performance, China Stone is being recognized for its recently redesigned e-commerce website which features a minimalistic mobile-friendly design, and offers quick and easy access to over 8 million pre-packed and certified natural high-precision cut gemstones graded to a consistent color, clarity, size and shape, within narrow persistent tolerances.

In handing the award to China Stone, the judges praised the company’s digital transformation, and the rapid progress it has made in realizing technology and e-commerce innovation.

Li Chongjie, CEO at China Stone commented: "It’s an honor to be recognized for e-commerce innovation, which is helping us reach our ambition – to become a world class digital retailer of loose precious color stones."

China Stone remains the only vendor meeting the requirements of customers with a consistent need of melee sized perfectly matched and calibrated natural faceted and cabochon colored stones in a range from 0.50mm to 10.00mm, with a real-time inventory access, an integrated color communication tool, and global delivery in the multi-functional purpose secure packaging. China Stone's proprietary system of three-tier calibration guarantees gemstone delivery to the exact color, clarity, size and shape specifications, in uniformed see-through secure packaging, regardless of the ordered quantity.

The company has previously received four JNA Awards in 2013, 2014 and 2015 for both innovation and manufacturing technology.

About China Stone Co., Ltd

China Stone Co., Ltd is recognized as a leading global manufacturer of high-precision cut natural gemstones. The world's most admired luxury jewellery and watch brands, independent fine jewelers and watch manufactures, rely on China Stone’s comprehensive range of melee sized calibrated natural colored stones in a range from 0.50mm to 10.00mm, and in precise increments of 0.05mm, with real-time availability of over 20 million natural colour stones graded to a consistent color, clarity, size and shape, within narrow persistent tolerances.

China Stone is headquartered in Bangkok, Thailand with offices across the U.S., China, and South East Asia. For more details about China Stone, visit http://www.thechinastone.com or for more information on a new sales format of pre-packaged and certified gemstones, visit http://www.echinastone.com

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Janna Semenova

Li Chongjie
Echinastone
since: 08/2016
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