Craft & Hobby Association Grows, Promotes Employees in 2016

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The Craft & Hobby Association (CHA) hired three new employees and promoted one employee over the past six months.

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The Craft & Hobby Association (CHA) is pleased to announce its staff growth of three new employees and one employee promotion over the past six months.

Jeffrey Malaney was hired as the Membership Coordinator in March 2016. Jeffrey is responsible for qualifying and processing membership applications, onboarding new members and supporting the association’s membership acquisition and retention goals. Previously, he worked in positions that provided him with experience in community and event management. Jeffrey holds a Bachelor of Science in Communications, Sociology and Public Relations from Rutgers University.

Julie Wagner joined as the Sales Representative in July 2016. Julie is responsible for prospecting and selling exhibit space and sponsorships for Creativation, CHA’s new annual trade event. Previously, she served as the Corporate Sales Manager at Holiday Inn where she was involved in all aspects of the sales process. Julie holds a Bachelor of Science in Hospitality Management from East Stroudsburg University of Pennsylvania.

Kristen Farrell was promoted to Manager, Marketing and Public Relations in August 2016. Kristen has been with the association since 2015, leading a variety of marketing activities and serving as a contributing editor to Craft Industry Today. In her redefined role, she will manage the association’s public relations program, including writing press releases and maintaining relations with the media, in addition to continued management of marketing activities. Kristen holds a Master of Arts in Public Relations from Iona College and a Bachelor of Science in Mass Communication from Towson University.

Alex Armeni was hired as the Digital Marketing Coordinator in September 2016. Alex is responsible for coordinating all digital marketing activities, including email marketing campaign production, social media communications and website management. Previously, he served as the Marketing Coordinator for Feiler Dental Associates and the New Jersey Health Professionals Development Institute where he managed all facets of the marketing program. Alex holds a Bachelor of Science in Marketing from Montclair State University.

For more information about the entire Craft & Hobby Association team, visit

The Craft & Hobby Association (CHA) is an international non-profit trade association consisting of thousands of member companies engaged in the design, manufacture, distribution and retail sales of products in the worldwide craft and hobby industry. For more information about CHA, membership or its Creativation Show, visit

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Kristen Farrell
Craft & Hobby Association
+1 201-835-1209
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