AccuQuote Expands Partnership with Jornaya to Strengthen TCPA Compliance and Improve Lead Insights

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AccuQuote expands its partnership with Jornaya beyond TCPA compliance, with verifying consumer consent and improving lead insights through use of the Jornaya platform.

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“The Jornaya platform plays an important role in AccuQuote’s lead generation process, providing us with customer consent verification and data insights into our leads,” says Mark Silet, Director of Marketing at AccuQuote.

AccuQuote, a leader in providing quality, competitive life insurance quotes online, today announces that it has expanded its partnership with Jornaya, the fast-growing consumer journey insights platform. This will enable AccuQuote to leverage the consumer event-level attributes from Jornaya Intelligence and help them make better decisions and increase market share.

AccuQuote is one of the most respected independent life insurance quoting and brokerage firms, and was recently recognized as one of the “Best Sites to Compare Life Insurance Quotes” by AdvisoryHQ.

The firm is presently working with Jornaya to apply consumer journey insights and implement better consent verification, to strengthen TCPA compliance.

“The Jornaya platform plays an important role in AccuQuote’s lead generation process, providing us with customer consent verification and data insights into our leads,” says Mark Silet, Director of Marketing at AccuQuote.

“Our partnership with AccuQuote has been successful in helping them to manage TCPA compliance,” says Ross Shanken, Jornaya Founder and CEO. “Today, we are extremely excited to continue to deepen our relationship with AccuQuote by helping to leverage our consumer insights platform to enhance lead performance across the lead generation process.”

Jornaya Intelligence data integrates easily within any decisioning platform. Whether it’s a lead management, marketing automation, or pure CRM solution, connecting Jornaya Intelligence provides a set of insights not available anywhere else, enabling insurance organizations to take action on the consumer event attributes that matter the most.

AccuQuote was also recently mentioned in online articles in Barron’s and Kiplinger as a firm that offers quality, comparative life insurance quotes from multiple top-rated carriers.

About AccuQuote
AccuQuote (http://www.AccuQuote.com) is one of the nation’s largest and leading independent life insurance quoting and brokerage firms. Headquartered just outside Chicago in Wheeling, IL, the company was founded by one of America’s foremost life insurance experts, Byron Udell, in 1994. His vision was to simplify the life insurance buying experience while focusing on personalized customer service and increased convenience. AccuQuote’s newly designed website uses powerful e-commerce innovations to compare hundreds of insurance products. Now consumers can easily shop for the best rates from many top-rated insurance companies. With over 100 employees and 200,000 satisfied clients in 50 states, AccuQuote has placed nearly $100 Billion of life insurance in force over the past 20 years. Byron Udell has been recognized in USA Today, Consumer Reports, Forbes, BusinessWeek, Money, The Wall Street Journal, The New York Times, CNN, Chicago Tribune, Kiplinger’s, Bloomberg, CNBC, Associated Press, and many others.

About Jornaya
Jornaya is the consumer journey insight platform that provides marketers, data analysts, and compliance professionals with the highest-resolution view of the consumer buying journey. It is the only technology platform that witnesses both first- and third-party consumer interactions in real time and across devices. Meeting consumers at these moments of intent enables businesses to shorten the distance between data, decision, and action. Jornaya seamlessly integrates with any buyer journey decisioning process or toolkit. Visit http://www.jornaya.com for more information.

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Sebastian Pistritto
Jornaya
+1 610-996-4525
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Sebastian Pistritto
Jornaya
267-460-7287 x-1740
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@Jornaya
since: 02/2011
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