What Would Happen if We Stopped Using Plastic Water Bottles?

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Water purification innovator Bluewater created hydration stations in Flint, Michigan and Bermuda to find out; create clean drinking water without adding plastic waste.

Fifty-five thousand single-use plastic bottles are added to America’s waste problem every minute. That’s 29 billion bottles in a year, and more than two trillion in a lifetime. At these rates, the United Nations estimates that by 2050, the oceans will carry more plastic than fish.

Bluewater, a leading manufacturer of residential and commercial water purifiers, is working to change this. In Flint, Michigan and at Bermuda’s America’s Cup, Bluewater found a way to provide clean drinking water to residents and visitors, and eliminate the need for single-use plastics by creating public hydration stations.

Each Bluewater water purifier eliminates harmful toxic contaminants such as lead, chemicals, micro-organisms and pharmaceutical byproducts, reduces the water wastage traditionally associated with reverse osmosis technologies by up to 82 percent, and prevents the need to create more single-use plastic bottle waste.

Case Study: America’s Cup
Using Bermuda’s rainwater, Bluewater created a hydration station for challenger Artemis Racing. The purifier station produced pristine water in a groundbreaking sustainable closed rainwater harvesting system supplying the 100-strong sailing team and support staff with all their drinking and cooking water.

The results? At full capacity, each purifier delivers approximately 1,248 gallons of water a day. Over one year, that replaces the equivalent of 1.7 million one-liter bottles of water.

“The Artemis Racing project proves that rainwater harvesting is a viable, relatively low-cost approach to delivering clean water to people without incurring plastic waste,” said Bluewater founder and executive chairman Bengt Rittri. “What’s more, the concept is scalable.”

The Bermuda initiative holds the potential to herald a new era in rainwater harvesting, which would help individuals and communities better manage water supply.

More information on the America's Cup case study: http://bit.ly/2snc2cc

Case Study: Flint, MI
In January 2016, in response to the devastating Flint, MI lead crisis, Bluewater donated two water purifiers that each can deliver 52 gallons of contaminant-free water per hour at two community care centers, Catholic Charities and the Shelter of Flint. In the first year, each purifier demonstrated its ability to generate up to 455,520 gallons of healthy drinking and cooking water for Flint communities, replacing the equivalent of around 1.7 million one-liter water bottles.

“All over the world, our water systems are threatened by pollution and over-exploitation. In Flint and Bermuda, Bluewater has shown we have technologies available that can both manage threats to our health and reduce those posed to our environment by the likes of single-use plastic water bottles,” said Bengt.

Bluewater intends to continue using its business and technological ingenuity to partner with all who wish to protect the planet and work together to create a cleaner and healthier future.

More information on the Flint, MI case study: http://bit.ly/2rNXdR8


About Bluewater
Bluewater is a world leading water purification company with its global headquarters in Stockholm, Sweden. Bluewater innovates, manufactures and comercializes compact water purifiers that harness the company’s patented reverse osmosis technology to remove virtually all pollutants from tap water, including lead, bacteria, pesticides, medical residues, chlorine and lime-scale. Please visit us at http://www.bluewatergroup.com

Follow Bluewater for water-related news on Facebook, Twitter and Wechat (Search ID: Bluewater). Journalists and bloggers can follow our press releases and blogs at http://www.mynewsdesk.com/us/bluewater. And everyone is welcome to enjoy our themed Bluewater music playlist on spotify at BluewaterPure Radio.


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Michael Grimm
Finn Partners, Inc.
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Dave Noble
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