SourceMedia is quickly becoming an innovator in the industry. This award is another validation of the integrity of our direction and our vision of the business, and industry, in the future.
New York, NY (PRWEB) September 29, 2017
SourceMedia, a diversified digital B2B media company serving senior decision-makers in finance, technology and healthcare, was honored yesterday evening by Connectiv, the Business Information Association, with three Innovation Awards for the categories: People’s Choice, Retooling the Business Model and Retaining Top Talent. The awards program is based on innovative solutions to the biggest problems facing the industry and the recipients were honored at the Connectiv Innovation Festival.
The “People’s Choice Innovation Award” was created to make the Innovation Awards engaging and immediate. Attendees at the festival chose SourceMedia as the grand winner from among the 18 contenders by participating in simple, democratic, real-time judging at the venue.
For “Retooling the Business Model,” SourceMedia was recognized for diversifying the monetization of its products, specifically moving away from a reliance on ad revenue to account-based marketing and data-driven products. For “Retaining Top Talent,” SourceMedia was recognized for revamping its on-boarding process as well as its approach to creating employee engagement and retention through employee recognition programs.
“There has been a growing perception change of the business, both internally and externally,” said Doug Manoni, CEO of SourceMedia. “SourceMedia is quickly becoming an innovator in the industry. This award is another validation of the integrity of our direction and our vision of the business, and industry, in the future.”
The Connectiv Innovation Awards focus on innovation and imagination to recognize innovators in six categories, plus two leadership awards.
“Innovation is the backbone of any successful organization. The Innovation Awards demonstrated that the business information industry is leading the way in transforming its business to be competitive in the digital economy,” said Mike Marchesano, managing director of Connectiv. “The winners reflect creativity and ingenuity in everything from new tech systems and processes to addressing the needs of a next-gen workforce who will lead these companies into the future. This is a signature program for Connectiv, which is an advocate for accelerating innovation in the business information industry.”
SourceMedia, an Observer Capital company, is an innovative, growing digital business information and performance media company serving senior-level professionals in the financial, technology and healthcare sectors. Brands include American Banker, PaymentsSource, The Bond Buyer, Financial Planning, Accounting Today, Mergers & Acquisitions, National Mortgage News, Employee Benefit News and Health Data Management.
Connectiv (the Business Information Association), is the only global business information association that accelerates innovation for leading and emerging content, data and technology companies. Connectiv helps members move faster and smarter with collective knowledge, access and resources. We move business forward by providing the essential information and services that are pivotal for millions of global businesses to make the right decisions to drive commerce. Connectiv membership represents over 200 world-class business information companies who reach an audience of more than 100 million professionals. These companies drive more than $20 billion in annual revenues, and their collective industries represent a $400 billion global market. Connectiv is held by SIIA, is an umbrella association representing 800+ technology, data and media companies globally. For more information, visit connectivb2b.net.