Best-in-class Data Provider Expands Healthcare Offering

Share Article

MCH Strategic Data has made it easy for businesses to build extraordinary healthcare outreach programs using their comprehensive healthcare data. Real-time healthcare intelligence from multiple sources is now accessible across CRM and marketing automation platforms with their DataLocity application.

MCH Strategic Data

According to Angela Ridpath, VP Marketing for MCH Strategic Data, "Our data makes it easy for businesses to make more meaningful connections with customers and prospects."

MCH Strategic Data made an investment in their DataLocity product that launched in August of 2017. Now, MCH's quality healthcare data, in addition to their education data, is available through the plug and play application. This application allows companies the ability to access MCH's data inside of their CRM or marketing automation platforms.

Companies targeting the healthcare industry can now build highly relevant, targeted, sales and marketing programs based on rich intelligence of the healthcare industry. Users can conduct searches using actionable attributes to enrich data on over 600,000 healthcare institutions across the United States.

The benefit to users is the ability to stay on top of current accounts to understand shifting business drivers and recognize upcoming opportunities or threats.

Healthcare sales and marketing professionals can easily identify and expand influences across customer as well as prospective accounts.

According to Angela Ridpath, VP Marketing for MCH Strategic Data, "Our data makes it easy for businesses to make more meaningful connections with customers and prospects."

MCH's mission is to help businesses uncover new opportunities through the use of their data and technology services. Making their healthcare data available across multiple platforms is one way to support that mission.

Share article on social media or email:

View article via:

Pdf Print

Contact Author

Angela Ridpath
Visit website