It is necessary to design & develop a customized web store for online retailers according to their niche segment.
CA, USA (PRWEB) May 28, 2013
Every business, whether operating through physical stores or online stores, has its own complexities and modus operandi. Deciding on the customized eCommerce store has become a prerequisite for all the prospective online retailers. It is necessary to design & develop a customized web store for online retailers according to their niche segment.
There are different ways to customize an eCommerce store. One way is to purchase existing software as an open source platform and customize it according to the specifications. Nevertheless, having this kind of platform has its own shortcomings. Any patches to upgrade the pre-existing code can become incompatible and may unsettle the overall security of the architecture.
Proprietary eCommerce platforms like 24Seven Cart always have an upper hand as compared to open source platforms. 24Seven cart is an indigenous product of LAN Services. A custom-made shopping cart platform leverages on the following issues:
- In-house development of the platform: Since the developers thoroughly know the development code of an indigenously built shopping cart platform, any kind of modification request can be entertained to incorporate any modules or features at any point. 24Seven Cart uses the exhaustive knowledge of retailers to develop eCommerce stores according to their requirements.
- Integration of additional modules/ features: Any kind of additional features or modules can be added to scale up the performance of this platform. Any kind of changes can be included in the architecture to incorporate specific designs or formats.
- Adding third-party tools: Incorporating third-party tools is always a complex task to perform as it can compromise the overall security of the architecture. It is a lot simpler to integrate third-party software in case of a proprietary shopping cart platform where the development code generated in-house. Tools like payment integration, shipping integration, social media network integration, business intelligence and website analytics tools can be incorporated easily.
24Seven Cart is the flagship product under the aegis of LAN Services which is a California-based company. The company offers a wide range of e-retailing solutions like RMS eCommerce integration, search engine marketing, point-of-sale solution for quick service restaurants, online store management, etc. For detailed information about the 24Seven Cart and/or LAN Services, please visit http://www.lanservices.com or http://www.24sevencart.com.