2M Realty joins more than 3,000 organizations committed to building consumer trust online through participation in the TRUSTe Privacy Seal program.
Houston, TX; San Francisco, CA (PRWEB) August 19, 2009
2M Realty today announced that its Web site has been certified to display the TRUSTe Privacy Seal, which demonstrates its commitment to consumer privacy and trust online. Real estate buyers, sellers and investors can now have peace of mind when searching for Houston real estate securely on the 2M Realty Web site. TRUSTe, the leading privacy certification and seal program, awards its privacy seal only to companies that complete the rigorous TRUSTe certification process and agree to comply with ongoing oversight and TRUSTe's consumer dispute resolution process.
"By becoming a TRUSTe seal holder, 2M Realty gives its customers a clear signal that it is trustworthy and respects the privacy wishes of the people who visit its Web site and register to search the Houston MLS," said Fran Maier, CEO of TRUSTe. "2M Realty joins more than 3,000 organizations committed to building consumer trust online through participation in the TRUSTe Privacy Seal program."
The TRUSTe Privacy Seal is one of the most recognized branded symbols of trust among consumers. The TRUSTe Privacy Seal communicates that a Web site has posted a privacy statement and that its information gathering and dissemination practices follow guidelines for notice, choice, access, security and redress outlined in the Federal Trade Commission's Fair Information Practices. Specifically, TRUSTe seal holders agree to:
- Disclose their information gathering and dissemination practices;
- Give consumers choice to limit any secondary uses of their personal information through opt-in or opt-out;
- Provide users with access to their personal information to correct any inaccuracies; and
- Ensure that reasonable security mechanisms are being used to protect the data that is collected.
"Many recent studies have shown that the majority of today's buyers and sellers start their real estate process on the internet," said principal broker Mark W. Martin. "With this vast shift in the way people search for Houston homes for sale and real estate agencies, it is among our top priorities to ensure that our customer's privacy information is protected while on the 2M Realty website."
Ongoing monitoring and the Watchdog Consumer Dispute Resolution mechanism are cornerstones of the TRUSTe Privacy Seal and Certification Program. Through automated MAXAMINE monitoring, TRUSTe systematically monitors the practices of seal program participants to ensure ongoing compliance with program requirements. In addition, TRUSTe provides consumers and organizations an effective, easy-to-use method to resolve privacy disputes through its online Watchdog Dispute Resolution service.
2M Realty has simple goals in mind: Simplify the home buyer process, reduce stress for sellers, earn client trust, and keep client trust. These simple but lofty goals are backed by over 20-years experience as a Houston realtor and Texas real estate broker, which includes sales, property management, development, partnerships, valuation, consulting, and mortgage management. 2M Realty also has experience in website creation, internet marketing and domain management. This unique combination of experience gives its' clients a technological advantage when searching for property and a knowledgeable advisor when buying and selling property. To learn more about 2M Realty, visit http://www.2mrealty.com.
TRUSTe Privacy Seals help consumers click with confidence by guiding them to trustworthy Web sites. More than 2,400 Web sites rely on TRUSTe industry best practices to help them make the right decisions about privacy and protecting confidential user information. Half of the top fifty Web sites are certified including Yahoo, AOL, Microsoft, Disney, eBay, Intuit, and Facebook. Independent research shows that when a TRUSTe web seal is present, visitors are more likely to share personal information, register at higher rates and spend more money. To learn more about internet privacy services, visit http://www.truste.com.