Cow & Gate’s 5 step weaning plan is recommended by 97% of mums who’ve used it

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The Cow & Gate 5-step weaning plan is packed with advice, tips, baby food recipes, coupons and feeding charts. In 5 easy steps, it takes mums from first spoonfuls to three puréed meals a day.

Cow & Gate’s nutritionists and weaning experts have developed a free 5-step weaning plan to show mums how to wean their babies. Through a series of baby food recipes, feeding charts and other useful information, the plan guides mums from first spoonfuls to three puréed meals a day in five easy to follow steps.

As the UK’s leading brand in baby feeding, Cow & Gate pooled its expertise to create the easy to use plan – each step includes a goal, tips, advice, shopping lists and money-off coupons. The response from mums has already been very positive. In May 2012, a survey showed that 97% of those who used it said they would recommend it to other mums , and in January 2012 9 out of 10 mums said they now feel more confident about weaning babies – a direct result of Cow & Gate’s advice and guidance.

The 5 steps laid out in the plan are:

  •     First spoonfuls
  •     Introducing breakfast
  •     Introducing variety
  •     Introducing meat, fish and alternatives
  •     Establishing three meals a day

Cow & Gate has designed the 5 step weaning plan to present information in a way that mums aren’t overwhelmed and can easily find their way through the process of introducing their baby to their first foods – something they know a lot of mums worry about.

There’s also a feeding chart to go with each step, so mums can keep track of what their baby enjoyed eating. The chart encourages mums to keep trying the foods their baby may be less keen on, as it can take several attempts before a baby decides whether they like something or not. Mums will also find plenty of baby food recipes to help them produce delicious and tempting foods for their baby to enjoy.

With a combination of the 5-step weaning plan and 24 hour support on the phone from baby care advisors, Cow & Gate can offer mums all the weaning advice and support they need for successfully weaning their babies.

In addition to the information supplied in the weaning guide, the Cow & Gate website has a plethora of articles covering weaning and many other aspects of pregnancy and becoming a mum, from birth right through to toddlerhood. Also, there’s an online Live Chat feature where mums can access expert one-to-one support instantly.

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Cow & Gate has been helping mums feed their babies for over 100 years and has gained a level of knowledge and expertise they are proud to share. Their team of nutritionists are dedicated to research in infant nutrition, while a team of experts and baby care advisors are on hand to offer 24 hour advice and support to mums-to-be and mums.

For more information about Cow & Gate and the 5 step weaning plan, please phone Doug Killick on 0117 244 0800.

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Doug Killick
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