AVANT Expands Operations to the United Kingdom: First US Based Master Agent to Establish a Presence Abroad

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AVANT is opening a London sales office to serve as an outpost for the company to support UK based VARs, MSPs and Telecom Agents. It will also give AVANT’s US based partners access to local resources that can support business opportunities across the UK and Europe.

AVANT expands to the UK

AVANT in London

This is just another indication that our DNA is different from other master agents in the space.

AVANT, a leading distributor of next generation technology including cloud services, colocation and connectivity, announced today they are expanding operations by opening a sales office in London to support UK based agents, VARs and MSPs.

“This is an important step in accomplishing our mission to disrupt the legacy master agent / distributor model that we see in the US today,” said Ian Kieninger, CEO. “Technology has fueled the rapid globalization of the world’s economy, and until now the channel model hasn’t kept pace. We intend to export our unique partner enablement model where it’s needed, starting with the UK."

AVANT’s London office will serve as an outpost for the company to support local channel partners who wish to leverage AVANT’s tools, training and highly curated portfolio of service providers. It will also give AVANT’s US based partners access to local resources that can support business opportunities across the UK and Europe.

“We’re not aware of any competitor that has expanded internationally," said Kieninger, adding “This is just another indication that our DNA is different from other master agents in the space.”

With this expansion, their recent hiring of Ron Hayman as Chief Cloud Officer, and having successfully registered a trademark for their one-of-a-kind BattleBook®, AVANT steps out in front as a leader in partner enablement in the channel.

Partners in the US or UK that wish to learn more about AVANT’s UK expansion, unique partner enablement tools, or their partner program can learn more here.

About AVANT:
As the nation’s premiere distributor of next generation technologies, AVANT has the resources and relationships needed to successfully navigate the ever-changing world of communications and IT infrastructure. From complex cloud design to global wide-area network deployments, we empower our partners with the valuable business tools they need, including back-office support, engineering guidance, strategic consulting and ongoing training. AVANT is dedicated to aiding our partners and clients in making informed choices about services, technology, and cost-efficient communications. Our goal is to set the industry standard for knowledge and navigation of the global technology marketplace.

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Shawn Cordner
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