Delray Beach, Florida (PRWEB) September 18, 2012
The Delray Beach Downtown Development Authority is proud to unveil its newly designed website – http://www.downtowndelraybeach.com site. The new site is designed to make it easier than ever for Downtown Delray Beach customers, residents, businesses and visitors who are searching for current information and events. The redesigned site improves functionality for the user as well as carries the consistent look of the Downtown Development Authority’s marketing campaign, "Night & Day Downtown Delray! We’re just what you need."
By adding a variety of new pages, such as Daylife and Nightlife which showcase to visitors, the wonderful things to do in Downtown Delray Beach both during the day and the night, the DDA is pleased to promote all the wonderful businesses in this Village by the Sea. The DDA also added a Happy Hour page, Entertainment page; Night & Day promotions page and an interactive Parking map that shows the visitor the valet stops throughout downtown. New visuals and social networking connections are among some of the other new site features allowing the visitors to “Like” a business through Facebook.
The most significant feature of the DDA’s website, http://www.downtowndelraybeach.com is that it is a complimentary tool for the businesses that are within the DDA district. The DDA is charged with marketing and promoting the businesses within the Downtown and created the website as a way to communicate and market all that downtown has to offer. The site allows the businesses to promote their image, logo and business information for free. This website is included in all the marketing materials that are created by the DDA that promote nationally and locally every year.
The Downtown Development Authority is committed to accomplishing the goals and objectives that have been set before them. The DDA will continue create a positive impact and proven results to the downtown business community making this historic Village by the Sea a clean, safe, physical and experiential place to live, work and invest.
For more information on promoting your business on the Downtown Delray Beach website please visit http://www.downtowndelraybeach.com/doing-business.
For more information on the Downtown Development Authority please contact us at 561-243-1077.
About the Downtown Development Authority:
For the past 41 years, the Downtown Development Authority has assisted in successfully branding Delray Beach as the Village by the Sea. The Delray Beach DDA was created by Resolution 9-71, which became law on March 22, 1971, as a dependent district of the City of Delray Beach. “The DDA Mission is to enhance and stimulate balanced economic growth through position marketing activities that engage Downtown businesses, residents and visitors while creating a clean, safe, physical and experiential place to live, work and invest.” The main areas of involvement in downtown development include: Marketing and Promotions; Economic development programs; Security and crime prevention; Traffic and parking; Clean and safe. In addition to the main areas mentioned above, the DDA also works closely with merchants to develop seasonal retail awareness campaigns to generate traffic and sales.