Latest Venture from HarperCollins is the Topic of DigitalMarketer.com Blog Post

The latest blog post from Digital Marketer shares insight on the new young adult line of digital books from HarperCollins.

Austin, TX (PRWEB) December 01, 2012

Digital Marketer, the industry leading digital marketing experts, has published their most recent blog post to add to its informative collection of newsworthy topics and issues. The topic for this latest post is HarperCollins and its new attempt to create a digital publishing imprint.

The post was authored by Digital Marketer Managing Editor Josh Loposer, and it focuses on the ever-growing digital book industry.

“Congratulations, fans of the Young Adult fiction, you’re getting your own digital publishing imprint. It’s called HarperTeen Impulse, and it’s 100% digital,” wrote Loposer in the blog. “Even more surprising is the fact that the titles published under HarperTeen Impulse will be priced between $0.99 and $2.99 — the well-known “sweet spot” for moving copies on Amazon.”

According to the post, HarperCollins is breaking from tradition because the new imprint will publish primarily short pieces of work, allowing for a lower price point. “It’s actually a huge step for Harper, not in terms of going digital, but in terms of accepting a new business model,” wrote Loposer.

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