Blog from Digital Marketer Details Mobile Commerce Research Findings

Josh Loposer, Digital Marketer’s Managing Editor, published a blog post about the mobile commerce shift.

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Information like this is available for instant access on the Digital Marketer blog, where the best of the best online marketing gurus share their ideas on trends and news flowing through the Internet.

Austin, TX (PRWEB) October 11, 2012

Digital Marketer has led the online marketing industry since its inception, and is contributing to the latest conversations surrounding trends and news stories with their innovative blog. The latest post is from Managing Editor Josh Loposer and discusses the onset of a mobile commerce uptrend.

Loposer pointed out that since so many web browsers are operating on a mobile phone these days, businesses who optimize their website’s mobile accessibility are at an advantage.
“Mobile users now account for 1 in every 8 web visits, according to analytics giant comScore. And if you believe that ratio is going anywhere other than straight through the roof, you’re crazy,” wrote Loposer.

“According to Practical eCommerce, almost 70% of that traffic comes from smartphones… The thing is, even though we all know how big mobile is getting, a huge segment of us have done nothing to make our sites more accessible to smartphone and tablet users,” Loposer said. “It’s so dumb… and we know it too.”

StrangeLoop Networks has also conducted research on the topic, and Loposer said that the company reports another interesting find about missed opportunities on the part of online businesses.

“According to Stangleloop Networks, 33% of online businesses don’t have a mobile-ready version, certainly not a tablet-ready version of their site,” said Loposer in the blog post. “That’s just leaving money on the table.”

Information like this is available for instant access on the Digital Marketer blog, where the best of the best online marketing gurus share their ideas on trends and news flowing through the Internet. It’s part of DM’s continuing efforts to keep marketers across the globe up to date on what’s affecting their business on every landscape.

Digital Marketer’s blog is available to anyone, but becoming a member of DM Pro gains access to information-packed monthly digital newsletters from the brightest minds in the industry, as well as a collection of Special Reports on how to combine marketing with major Internet players like Apple, Amazon, Google, and YouTube. A DM Labs membership takes things a step further, with split test results, website reviews, and of course access to RAW Trainings that are available anytime from any online device after their live events.

Digital Marketer releases informational and educational materials to help businesses and entrepreneurs gain insight and information on the trends, data, and strategies that can take them to the top of their industry. Through their RAW Training courses, strategic plans, blogs, newsletters, site reviews, and Special Reports, Digital Marketer supercharges every single marketing campaign it touches. For more information, visit DigitalMarketer.com.