Austin, TX (PRWEB) July 13, 2012
Digital Marketer’s latest blog post looked into social media’s engagement numbers on each separate day of the week to help marketers get the biggest bang out of their Facebook, Twitter, and other customer-reaching efforts.
Email marketing has always called for day-of-the-week measurements, but Digital Marketer recognized the need for an evaluation of social media efforts based on their growth in popularity.
“But as social media becomes more and more important to list-building (and retention), it’s high time that all digital marketers start approaching social media the same way,” Loposer writes.
The blog post defines engagement, giving businesses the best way to measure their page performance. It determined that Friday has the highest rate of engagement, closely followed by Tuesdays and Thursdays. Loposer identifies a few of the reasons for the differences in engagement levels, and even adds a bonus tip as a concluding idea.
“Don’t be afraid to post on the weekends,” says Loposer. It gives people who come across content the ability to spend far more time browsing everything a business has to offer via social media.
Information like this is available on a daily basis on the Digital Marketer blog, where the best of the best online marketing gurus share their ideas on trends and news flowing through the Internet. It’s part of DM’s continuing efforts to keep marketers across the globe up to date on what’s affecting their business on every landscape.
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