(PRWEB) August 31, 2011
Many gyms in London have had a tough year with the state of the UK economy negatively impacting revenues in the gym industry as whole. A recent report by IBISWorld suggested that gym industry revenues actually contracted by just under 4% last year. Fit4Less Tower Hill has bucked this trend by offering customers a much more flexible service than many of their competitors, including their participation in the payasUgym.com scheme.
With almost 150 gyms in London, payasUgym.com has grown rapidly despite the challenging economic climate and is about to expand the service nationally. As one of the first gyms in London to recognise the opportunity to attract new customers through the web and iPhone-enabled service that payasUgym.com provides, Fit4Less Tower Hill has reaped the rewards of embracing flexible gym use earlier than their competitors.
Fit4Less Tower Hill benefits from a superb location situated between Aldgate East and Tower Hill, but with a superb location there is increased competition. By working with payasUgym.com they have been able to differentiate their service from local competitors and have been extremely successful in attracting customers that live and work in different places and therefore can’t commit to gym membership. With over 500 new customer visits since March, Fit4Less has demonstrated the huge demand for flexible options at all gyms in London.
Neil Harmsworth, co-founder of payasUgym.com states “We are delighted that Fit4Less Tower Hill has proved to be so popular with payasUgym.com customers. Andrew and the rest of the Fit4Less team continually deliver a fantastic service which makes people feel really welcome in their gym and this is reflected in the volume of our customers that want to go there. 500 new customer visits in such a short period of time is hugely impressive and we are delighted to have established such a successful partnership with Andrew.”
For further information on payasUgym.com, please contact:
Notes to Editors:
payasUgym.com was founded by Neil Harmsworth, Jamie Ward and Michael Blake who are all available for interview.
The idea for payasUgym.com was created by Jamie Ward, Neil Harmsworth and Michael Blake after discussing the difficulties in finding decent gyms in London that you can just go to on a one-off basis.
payasUgym.com was launched in February 2011 and currently has over 150 gyms available and plan to launch in Manchester and Birmingham later in 2011.