We are a small business that is looking for ways to adapt our business plan to a changing marketplace by reacting to our customer's needs
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Woodcliff Lake, NJ (PRWEB) October 10, 2008
Responding to the national gas price crises, Beach Bum Tanning is offering Free Gas Cards with the purchase of select tanning and airbrush tanning packages.
Beach Bum Tanning is offering free gas cards with the purchase of select tanning and airbrush tanning packages at both their Saddle Brook and Wayne, New Jersey locations.
"We are a small business that is looking for ways to adapt our business plan to a changing marketplace by reacting to our customer's needs," says James Oliver, CEO of Beach Bum Tanning.
Mr. Oliver continues: "Our client base is made up of primarily working class Americans who live paycheck to paycheck and feel an immediate impact by the rise in gas prices. We spoke to our staff and clients and they responded that the price of gas, more than anything else, has contributed to their daily buying decisions."
If the program is successful, Beach Bum Tanning is considering rolling the program out to all of its area tanning salons.
Beach Bum Tanning, with more than 50 tanning and airbrush tanning salons throughout Connecticut, New York, New Jersey and Virginia, is the official tanning salon of the New York Knicks City Dancers and the New Jersey Nets Dancers. Founded in 1986, they were one of the first tanning salons in New York City. Now they are one the most recognized and respected salon chains in the NY metro area and the country.
They were recently ranked the No. 1 Airbrush tanning salons in New York and New Jersey by both InStyle and Allure Magazines.
To learn more about Beach Bum Tanning and Airbrush Salon memberships and locations visit http://www.BeachBumTanning.com or call (888) SUN-TANN.