London & Buenos Aires (PRWEB) January 30, 2013
StartMeApp (http://www.StartMeApp.com) , the leading mobile ad network in Latin America and an emerging mobile advertising innovator worldwide, today announced the hire of former Accenture Senior Management Consultant John Fennessy to lead the company’s Business Development efforts in the European mobile advertising marketplace.
Based in London, Mr. Fennessy will be responsible as Manager of European Business Development for oversight of all operations, business development and client relations with StartMeApp’s growing list of agency and corporate advertising clients in continental Europe, the United Kingdom and Ireland.
“StartMeApp is delighted to welcome John Fennessy to the growing team of talented young business, advertising and technology professionals from around the globe, who are dedicated to the ongoing transformation of StartMeApp into a mobile advertising innovator worldwide,” said Gaston Fonzo, Co-Managing Director and Founder, StartMeApp.
“John’s in-depth experience in business management consulting, research and analysis underscores StartMeApp’s commitment not only to delivering the highest-quality mobile advertising possible, but also to developing and executing campaigns that can meet and exceed the business needs and the ROI objectives of our European advertising clients,” added StartMeApp Co-Managing Director and Founder, Alejandro Campos Carlés.
Prior to joining StartMeApp, Mr. Fennessy served as a Senior Consultant with the global management consulting, technology services and outsourcing firm Accenture, where he worked in a variety of positions over a five-year period, focused primarily in the areas of project management and functional/process design with a variety of Accenture’s consumer & technology clients. During that time, he worked both as a management consultant and in a business analyst role on projects spanning Europe, the Middle East and Africa for global technology, consumer and financial services brands that included Microsoft, UBS, Dell and others.
Mr. Fennessy is a graduate of the Manchester Business School, from which he earned a Master’s of Business degree with a concentration in Global Business Strategy. He previously graduated with a Bachelor’s of Science in Management from the University of Manchester Institute of Science and Technology (UMIST).
StartMeApp’s appointment of Mr. Fennessy to the position of Manager, European Business Development, follows closely on the company’s announcement of the opening of the mobile ad network’s global headquarters in London by the end of Q-1 2013.
As part of the company’s restructuring of global operations, StartMeApp’s European and other worldwide sales and operations efforts will be coordinated through the new London headquarters, while the mobile ad network’s Latin America regional headquarters, along with LatAm regional sales and operations teams and its global R&D unit, will remain in Buenos Aires.
An independent, privately owned mobile advertising network, StartMeApp’s ad-serving technology connects its mobile advertising network with all principle ad networks, ad exchanges and content publishers worldwide. Serving mobile ads in 40 countries across four continents and delivering nearly 10 billion ad impressions on a monthly basis during 2012, StartMeApp projects monthly ad impressions will increase to 30 billion monthly in early 2013.
Since its launch in 2011, StartMeApp has delivered thousands of effective brand campaigns for clients that include well-known global brands, such as Audi, Air France, Fox, Peugeot, Adidas, Allianz, Microsoft and others.
Consistently the leading mobile ad network in Latin America in volume of sales and monthly ad impressions, StartMeApp continues its steady expansion of operations throughout the region, helping media owners, publishers and networks, brands and creative agencies to navigate the maze of mobile markets and ad networks across the region’s 27 countries, complex demographics, multiple platforms, mobile carriers and handheld devices.
Advertisers, agencies and others in continental Europe, the United Kingdom and Ireland,
who are interested in learning about mobile advertising opportunities with StartMeApp in Europe and worldwide, should contact John Fennessy directly at: john(dot)fennessy(at)startmeapp(dot)com.
To learn more about StartMeApp and the mobile advertising opportunities available to its clients around the world, visit http://StartMeApp.com.
StartMeApp is Latin America's leader in global mobile advertising, serving mobile ads in 40 countries across four continents and delivering nearly 10 billion ad impressions on a monthly basis and thousands of effective brand campaigns for clients. An independent, privately owned mobile advertising network, StartMeApp owns and operates its own ad-serving platform, as well as StartMeApp Networks, the premier wholesale multi-platform marketplace for mobile apps in Latin America and the U.S. Hispanic market. Visit StartMeApp online at http://StartMeApp.com, find us on LinkedIn (http://www.linkedin.com/company/startmeapp) or follow us on Twitter @StartMeApp.