Boston, MA (PRWEB) September 13, 2012
Merchant Data Systems recently teamed up with Karma Snack in order to offer expanded capabilities to their partners in various industries. By combining the capabilities of both companies, they can create software capable of streamlining and enhancing a company's abilities and therefore enhancing its ability to create profit.
All sorts of different businesses are taking advantage of technology in order to streamline their business, allowing them to take on more customers and through their customers make more business. They become more interesting to customers because they allow the customer to avoid lines through a number of different methods, giving customers the ability to quickly buy what they are looking for and enjoy the product even more. Through POS integration and e-commerce solutions, even the most traditional businesses, such as a camera and photographic supply store can drum up more business through the application of electronic solutions.
A camera and photographic supply store is already using electronic commerce to its advantage. They are likely using auction sites to find cameras and other equipment to sell at the store, and are taking advantage of reasonably obscure store, at least, obscure to most people, in order to make sure that other supplies, such as film and bulbs, are always available for customers. By taking advantage of POS integration, where the customer has access to a wide variety of credit option, and e-commerce options, the store can serve a larger number of customers.
E-commerce is the far simpler solution on a number of levels. The store opens up an electronic store and sells products through that store. By becoming an online merchant, the store is able to service those that want specific items by putting those items on sale and then delivering the items in their shopping cart quickly and efficiently to the customer. If the customer has questions, they can either e-mail the store or go in and ask the staff questions. Being an online merchant allows customers to find what they are looking for and purchase those items without needing to stop into the store itself. Although it may take a few hours to set up, it can make life a lot easier for customers and staff, as well as expand business for the store.
Expanding services within the store itself can mean more than just finding new ways to accept credit cards. One extreme is to use the online merchant site to allow them to put items into a virtual shopping cart and then pay and pick up the items at the store. A customer can also check inventories at related stores if an item they are looking for is not at the store they are at, and request that item, which can then be sent to the store or the customer's home.
Whereas by adding an online component the store can make life easier for the customer, adding POS integration to the store makes life easier for the business owner. By accepting credit cards when the that system has been integrated into the merchant's system, it allows for more efficient invoicing solutions and credit card processing, as well as some additional payroll solutions. The invoicing solutions allow the business owner to see what is selling, as well as changes in how particular items sell, allowing him to better order stock and eliminating waste. Payroll solutions give the owner a better view at how employees are working, as well as tracking their hours, and that information can be cross-referenced with invoicing to better gauge when employees should be working, cutting waste down in that area as well, and making for a much more efficient business.
By taking advantage of merchant services, which also includes online services mentioned above, and integrating online credit card processing with the store's, invoices can be a lot more useful via merchant processing. Also, this means that the store can offer credit card machines and credit card terminals for some additional cash. By being able to accept a mobile payment through mobile credit card processing, the merchant is not limited to accepting credit cards at the store, allowing him to sell at craft shows and other places where he does not have access to his cash registers. Merchant services also allow a merchant cash advance, and other advanced options, but these should do for a start.
By allowing customers access to these services, a business can concentrate less on mastering new technology and more on the business itself. It can expand its business in a number of ways, either expanding into different products or specializing further. One of the advantages of a business' ability to take advantage of today's technology is that a business can specialize further than before, allowing it to define its niche, or to expand into areas it would not think of before, securing its future through diversifying its business interests. By working with your business and Karma Snack, Merchant Data Systems hopes to help you grow your business.