St. George, Utah (PRWEB) September 28, 2012
ContactPoint, makers of LogMyCalls, has released its speaking schedule for the month of October. Jason Wells, CEO, will speak at two major marketing events in a 15 day span--Conversion Conference and Online Marketing Summit.
Wells will speak on October 9 at Conversion Conference hosted by PR Tuners in Ft. Lauderdale. His presentation is titled Mobile + Phone Calls = Higher Conversion Rates. He will present research gathered from various mobile marketing case studies and analysis, including the LogMyCalls call analytics engine.
Additionally, Wells will be a featured speaker at the Online Marketing Summit in Santa Clara, CA. His presentation is titled The Myths of Mobile Marketing Metrics. The presentation will detail how to track mobile marketing ROI and succeed in the new mobile environment. Wells will argue that traditional online marketing analytics fall woefully short in the mobile environment. And that tools that track truly mobile forms of engagement are needed. His presentation is scheduled for October 24.
Conversion Conference and Online Marketing Summit are great shows,” Wells says. “I’m very excited to participate. All of these speaking engagements show clearly that LogMyCalls is being seen as an expert in the marketing analytics world. We want to be seen as the true experts in call analytics and marketing analytics. Speaking engagements of this caliber go a long way to establishing LogMyCalls as elite.”
About Jason Wells, CEO
Jason Wells is the CEO of ContactPoint, makers of LogMyCalls. Prior to joining ContactPoint, Jason served as Senior Vice President of Sony Pictures, where he led the creation and international expansion of Sony’s mobile business line from London.
Jason has spoken on marketing topics at SES New York, SES Toronto, SES San Francisco, Ad Tech, Digital Hollywood and elsewhere. He holds an MBA from the Wharton School at the University of Pennsylvania.
About ContactPoint and LogMyCalls
ContactPoint turns dialogue into data and data into dollars. Their new product, LogMyCalls is the next generation of intelligent call tracking and mobile marketing automation. This award-winning application allows businesses to gather conversation analytics and track phone calls generated via SEM, SEO, PPC and other online traffic channels. It allows marketers to score leads, map close rates and even automate marketing. LogMyCalls is an indispensable tool to optimize phone close rates and maximize marketing ROI. For more information visit LogMyCalls.com or call 866-811-8880.