Pearl Fashion: The Year Of The Pearl

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Double Strand Saltwater Pearls

In addition to competitive pricing, you have to offer products that are a greater value. They have to last longer in every way--they are timely and timeless, classic as well as trendy, fashion-forward yet always in style.

Los Angeles, CA (PRWEB) July 28, 2010

The first clue that 2010 is the year for pearls was when Lady Gaga appeared literally encrusted in pearls at amfAR in February. Future-princess Kate Middleton made pearl news after her dog ate the pearl studs Prince William gave her for her birthday, and then Carey Mulligan turned heads wearing a pearl-collared, pearl-embellished dress at Cannes.

Now pearls are in the spotlight again, with Jackie O's iconic pearl strands headlining buzz about "The Kennedys," an upcoming miniseries from the History Channel. The stylish First Lady's double- and triple-strands are rushing back into favor thanks to Katie Holmes' pearl-bedecked performance as Mrs. Jacqueline Kennedy.

Fortunately you don't need a Hollywood budget to wear the latest pearl designs. "In a strained economy, it's even more important for retailers to provide ways for consumers to make the most of their money, especially in a luxury industry like jewelry," says Kevin Canning, founder of PearlsOfJoy.com. "In addition to competitive pricing, you have to offer products that are a greater value. They have to last longer in every way--they are timely and timeless, classic as well as trendy, fashion-forward yet always in style."

"Today's smart jewelry purchase has to be appropriate for work and weddings, brunch and cocktails, a special day and every day," Canning continued. "Pearls are all of those things and more. And, quite simply, they are beautiful."

With more than their share of versatility, pearls are also gaining their share of designer style, showing up in unexpected jewelry designs. Ranging from the timeless, creamy white classics everyone knows and loves--like Jackie O's legendary triple strand--to cutting-edge, of-the-moment styles in a rainbow of colors or paired with chains, diamonds, and other gemstones. Pearls of Joy's fashionable, genuine pearl jewelry has been featured in InStyle magazine, on television's popular culture show "The View," and worn by Academy Award®-winning actress Hilary Swank in the movie Freedom Writers.

About PearlsOfJoy.com

PearlsOfJoy.com is a premier online jewelry commerce site specializing in all types of pearl jewelry, including pearl strands, necklaces, earrings, bracelets, and pendants. The site offers Akoya, freshwater, Tahitian and South Sea pearls, and new products are added every week. PearlsOfJoy.com buys directly from pearl farmers around the world. That buying power, coupled with the lower expenses gained by being an online-only business, allows Pearls of Joy to provide great values on fine pearl jewelry for their customers. PearlsOfJoy.com customers buy with confidence because of the company's "A" rating from the Better Business Bureau and generous 90-day return policy.

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