Sage Partners Turn to Blogging for Lead Generation and SEO

Juice Marketing, a Sage Preferred Vendor, sees an uptick in blogging among clients but notes that finding time to generate enough content to stay consistent is a challenge.

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VAR Channel Marketing Programs by Juice Marketing, LLC

Juice Marketing

We’ve seen a marked uptick in interest in blogging and content generation. Sage Partners are asking us about blogging tactics and best practices, how fresh content impacts search engine rankings, and how to turn website visitors into leads.

Aliso Viejo, CA (PRWEB) July 31, 2012

In 2012, Sage partners are increasingly turning to blogging and content marketing as a way of attracting website visitors, generating leads, and improving search engine rankings based on the observations of Sage Preferred Vendor, Juice Marketing.

Mark Badran, Managing Partner at Juice Marketing, notes, “Among the Sage Partners that we work, we’ve seen a marked uptick in interest in blogging and content generation. They’re asking us about blogging tactics and best practices, how fresh content impacts search engine rankings, and how to turn website visitors into leads.”

Badran points out that while larger Sage Partners have relied on content marketing and SEO for years, many of the smaller partners are coming around. But Badran says one of the biggest challenges is finding the time to produce content and stay consistent. “Smaller partners don’t always have a dedicated marketing resource that can generate blog articles and fresh content on a regular basis.” A challenge that Juice Marketing aims to alleviate, in part, with Sage Partner Marketing programs like their Content Vault that’s filled with turnkey articles focusing on ERP, CRM, HRMS and Payroll Technology, and more.

Later this month at Sage Summit 2012 in Nashville, Mark Badran will be leading two learning sessions focused on Blogging and Content Marketing including:

  • Blog Marketing Secrets That Work – Tips and tactics for using your blog to drive traffic, convert visitors to leads, and generate enough content to keep your blog fat and happy.
  • Content Is King - Learn about the important role that content plays in search visibility and ‘Inbound Marketing.’ You’ll also discover the type of content that technology buyers are looking for based on where they are – early, late, or mid-stage - in the evaluation cycle.

As a Sage Preferred Vendor, many of the Sage Partner Marketing programs offered through Juice Marketing are pre-approved for up to 70% co-op reimbursement.

Visit http://www.Juice-Marketing.com and learn how Sage Partners “Squeeze the Most Out of Their Marketing Dollar.”

About Juice Marketing, LLC
Juice Marketing provides simple and cost-effective marketing programs and consulting services to small business technology companies including Sage, Microsoft, and SAP business partners. Their turnkey marketing programs - like email newsletters, customer success stories, lead nurturing campaigns, press releases, keyword-optimized blog articles, social media coaching, and SEO consulting - helps small business technology providers squeeze the most out of their marketing dollar.
Visit http://www.juice-marketing.com to browse their portfolio of client projects, review available marketing programs, or subscribe to their VAR Marketing blog.