Speck Products Appoints Irene Baran as New Chief Executive Officer
Former Chief Operating Officer at Monster Cable to Head Speck Products.
Palo Alto, CA (PRWEB) September 6, 2006 -- Speck Products today announced the appointment of Irene Baran as Chief Executive Officer (CEO). With more than 21 years of consumer electronics experience at the corporate level, Baran will drive all domestic and international business objectives for the company. Prior to joining Speck Products, Baran spent 20 years at Monster Cable, where she held a variety of key management, operations, product development and marketing roles that culminated in her 12 year tenure as COO. Baran was integral in the successful implementation of building the company’s global structure, most notably a new Operations base in Ireland, Sales base in the U.K. and Hong Kong, and sourcing base in China. During her time at Monster Cable, Baran was instrumental in guiding the organization through tremendous success and growth. The Daily Post (August 30, 2004) cited the privately-held company’s revenue at more than $300 million.
“Irene brings a wealth of experience and we are ecstatic that she decided to make the move,” said Ryan Mongan, a Speck company Director and Chairman of the Board. “We are roughly the size now that Monster was when she took the helm there,” continued Ryan. “Irene’s experience with brand development and company growth should prove to be invaluable to us as we move forward.”
Irene Baran added, “It is a very exciting time in the Consumer Electronics Industry. New products and technologies are driving consumer attention and changing consumer lifestyles. Speck’s focus on style and innovation in the accessories arena has differentiated the company from its competitors with products that have ‘personality’. I am pleased to join such a high-energy, creative environment, and look forward to an exciting ride as we grow the company and develop this brand.”
About Speck Products: Founded in 2001, Speck Products (Palo Alto, CA) has become a dominant market leader in the iPod, cell phone, satellite radio and the electronics accessory category. Selling spirited, fun and unique products, Speck continues to be a category champion with a proactive approach and focus toward innovation, lifestyle, design and fashion.
Speck’s web site address: http://www.speckproducts.com
Speck’s product images can be found at: http://www.speckproducts.com/press
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