Toys for Tots Announces New National Sponsor With Radiant Enterprises and ICU Light Up Backpacks

Share Article

Radiant will make a donation to Toys for Tots for every ICU brand light up backpack sold and they will also donate a significant number of lighted backpacks sold. VidzMedia is also going to be working with the team for promotional video releases.

We’re very fortunate to have Radiant Enterprises and ICU Light Up Backpacks to come on board this year

Past News Releases

RSS

The Marine Toys For Tots Foundation welcomed Radiant Enterprises and ICU Light Up Backpacks as their newest national corporate sponsor for their 2015 Christmas Holiday Toy Campaign. They have signed a two year agreement. For the 2015 and 2016 Back to School seasons, Radiant will make a donation to Toys for Tots for every ICU brand light up backpack sold. They will also donate a significant number of lighted backpacks as well. Radiant invented the light up backpack, adding technology to fashion.

“We’re very fortunate to have Radiant Enterprises and ICU Light Up Backpacks to come on board this year,” said retired Marine Major Bill Grein, the vice president of marketing and development for the Marine Toys for Tots Foundation. “Their light up backpacks will make excellent gifts for less fortunate children. We also believe that the sale of these backpacks will generate a great deal of money, which will enable us to purchase additional toys and books for our children. They will no doubt be a great asset to our program,” Grein concluded.

Toys for Tots, the U.S. Marine Corps’ premiere community action program, is preparing for the big fourth quarter push in preparation for the 2015 holiday toy distribution program. Each year more than 20,000 Marines and volunteers collect, sort and distribute more than 16 million toys, books and other gifts to less fortunate children in this nation.    

Radiant Enterprises and ICU Light Up Backpacks will provide a special hangtag on the backpack itself, which will recognize their support of Toys For Tots this year. It will also provide reassurance to moms and dads making their backpack purchases, that they will be helping less fortunate children as well as outfitting their children with new trend-setting gear. This is a great Christmas gift for everyone involved!

People can help support Toys For Tots by looking for the ICU backpacks at nearby Local Stores.

About The Marine Toys for Tots Foundation

Toys for Tots, a 68 year national charitable program run by the U.S. Marine Corps Reserve, provides happiness and hope to disadvantaged children during each Christmas holiday season. The toys, books and other gifts collected and distributed by the Marines offer these children recognition, confidence and a positive memory for a lifetime. It is such experiences that help children become responsible citizens and caring members of their community. Last year the Marine Corps fulfilled the holiday hopes and dreams of 6.8 million less fortunate children in 759 communities nationwide. Since 1947 over 230 million children have been assisted. For more information, visit http://www.toysfortots.org.

About Radiant Enterprises and ICU Light Up Backpacks

Radiant Enterprises is a Los Angeles based business that designs, manufactures, and distributes light-up product to some of the world's leading retailers, with over 1 million units of sales in the last 3 years. 2016 marks the launch of Radiant's own light-up brand, ICU. These bags will light up the eyes of children whose parents have purchased the bags for them, as well as those children whose parents cannot. Radiant is thrilled to start the ICU brand with a partner like the U.S. Marine Corps and very much looking forward to supporting the Toys for Tots Foundation in the upcoming years.

Warmest,

Franck Benhamou
CEO

O: 213.985.2279
franck.benhamou(at)radiant-us(dot)com

Share article on social media or email:

View article via:

Pdf Print

Contact Author

Patrick Tuttle
@NASCARFanGame
Follow >
The Umbrella Syndicate
since: 09/2011
Like >
Patrick A. Tuttle

Follow us on