Beltsville, MD (PRWEB) August 20, 2012
Un-Marketing is Scott Stratten’s calling card. Stratten, an expert in viral, social and authentic marketing, will dial in to the next Vocus (NASDAQ: VOCS) free online webinar titled: “UnPitching: How 'Not to Suck' at Pitching the Media.” Stratten, of course, gets a lot of PR pitches. The webinar will be held on Thursday, August 23, 2012 at 2:00 p.m. ET. Participants will learn how to be more awesome in PR, social media, and more importantly, business.
“PR is a verb,” says Stratten in his newest book, The Book of Business Awesome / The Book of Business UnAwesome. “It’s what we do that affects our brand perception more than a brochure ever could.”
Stratten champions the idea that effective PR pros work to become trusted experts that triggers a community to think of them first when they have a need. In a converging digital media world, shaping brand perceptions online and off should take priority.
Specifically, attendees will learn:
Attendees of the webinar will also have a chance to win Stratten’s brand new book by engaging in the webinar survey and through social media on Twitter @Vocus. Details will be provided on the webinar.
Stratten is the President of Un-Marketing and has been named one of the top five social media influencers in the world on Forbes.com. His clients’ viral marketing videos have been viewed over 60 million times and he has garnered press from the Wall Street Journal, Entrepreneur Magazine and CNN.com.
The free, one-hour webinar will be held at 2:00 p.m. ET on Thursday, August 23, 2012. To register, click here for UnPitching: How “Not to Suck” at Pitching the Media.
Vocus is a leading provider of cloud marketing software that helps businesses reach and influence buyers across social networks, online and through media. Vocus provides an integrated suite that combines social marketing, search marketing, email marketing and publicity into a comprehensive solution to help businesses attract, engage and retain customers. Vocus software is used by more than 120,000 organizations worldwide and is available in seven languages. Vocus is based in Beltsville, MD with offices in North America, Europe and Asia. For further information, please visit http://www.vocus.com or call (800) 345-5572.
This release contains “forward-looking” statements that are made pursuant to the Safe Harbor provision of the Private Securities Litigation Reform Act of 1995. These statements are predictive in nature, that depend upon or refer to future events or conditions or that include words such as “may,” “will,” “expects,” “projects,” “anticipates,” “estimates,” “believes,” “intends,” “plans,” “should,” “seeks,” and similar expressions. This press release contains forward-looking statements relating to, among other things, Vocus’ expectations and assumptions concerning future financial performance. Forward-looking statements involve known and unknown risks and uncertainties that may cause actual future results to differ materially from those projected or contemplated in the forward-looking statements. Forward-looking statements may be significantly impacted by certain risks and uncertainties described in Vocus’ filings with the Securities and Exchange Commission.
The risks and uncertainties referred to above include, but are not limited to, risks associated with possible fluctuations in our operating results and rate of growth, our history of operating losses, risks associated with acquisitions, including our ability to successfully integrate acquired businesses, risks associated with our foreign operations, interruptions or delays in our service or our web hosting, our business model, breach of our security measures, the emerging market in which we operate, our relatively limited operating history, our ability to hire, retain, and motivate our employees and manage our growth, competition, our ability to continue to release and gain customer acceptance of new and improved versions of our service, successful customer deployment and utilization of our services, fluctuations in the number of shares outstanding, foreign currency exchange rates and interest rates.