AA Auto Protection Expands Dealer Advantage Division to Service Credit Unions

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In anticipation of attending the National Independent Automobile Dealers Association convention June 14-17 in Las Vegas, Nevada, AA Auto Protection CEO Dan Rorapaugh announced today the expansion of their Dealer Advantage Division to include service and consultation for credit unions and their members. The expansion will cater to the needs of credit unions that offer extended vehicle warranties.

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Credit unions have databases full of people whose warranties are about to expire. They represent the potential of vast repeat business. By letting AA Auto Protection be their salesman and the credit union their financier, everyone wins

In 2008, AA Auto Protection, the industry leader in extended warranties for automobiles, launched their Dealer Advantage Division, which has successfully worked with auto dealers to assist customers in obtaining an extended auto warranty. The extension of the program is a consequence of credit unions' repeated requests for expertise regarding extended warranties.

Credit Unions who join the Dealer Advantage Division will be in a position to utilize AA Auto Protection's product proficiency, decades of experience, demonstrated marketing power, and advanced technology, to assist their own customers and to maximize profit opportunities.

As one of the largest brokers of car warranties, AA Auto Protection will benefit credit unions by being able to offer customers a wide variety of plan choices, which will be fully financeable through the credit union.

Dan Rorapaugh, CEO of AA Auto Protection, explained that " AA Auto Protection is proud of our uniquely positive reputation in the auto warranty industry. Instead of falling back on high-pressure tactics, we've been consistently successful by focusing on customer service. We want to pass on the benefits of our experience to credit unions, whose staff are naturally trained to sell financial products, rather than extended warranties. But that's all we do."

"Credit unions have databases full of people whose warranties are about to expire. They represent the potential of vast repeat business. By letting AA Auto Protection be their salesman and the credit union their financier, everyone wins," said Rorapaugh. Equally important, credit unions have an incentive for their clients with auto loans to have warranties: people with vehicles that are not working are not likely to repay car loans.

For companies interested in expanding their warranty business, AA Auto Protection offers unsurpassed advantages:

  • The most experience in the industry. All consultants are highly trained professionals, and the management team has nearly 6 decades of experience in warranty, automotive, and internet sales.
  • The most sophisticated technology in the industry. AA Auto Protection's quote engine uses a patented type of artificial intelligence to help consumers and consultants choose the right plan among the hundreds available.
  • The most warranty options in the industry. AA Auto Protection is able to offer the average customer more than 150 warranties, with various terms and levels of coverage. No other company can draw from such a selection, to suit practically every customer.

AA Auto Protection is positioned to assist its business clients in actualizing the potential of their new and existing customers, by offering a proven, professional, and powerful method of selling extended vehicle warranties.

Founded in 2002, AA Auto Protection was one of the first brokers of extended warranties for automobiles or vehicle service agreements and is committed to providing its clients with the best plans, at an affordable cost. AA Auto Protection is a national company with offices in four states, headquartered in New Jersey. For more information visit http://www.aaautoprotection.com.

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Marc Kamin
AA Auto Protection
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