People are struggling, but they are also trying to better themselves," Richards said. They are people who are worth investing in. They really are on the cusp of development, what we see ourselves as doing is giving them just that extra push.
(PRWEB) February 08, 2012
In celebration of Black History Month, NBC will highlight Reverend Richards for helping to reduce poverty in Ethiopia. The Abyssinian Fund is the only non-governmental organization operating in Ethiopia founded by an African-American church, The Abyssinian Baptist Church.
Reverend Richards founded the organization after visiting the rural village, Chaffee Jenette and learning of the extreme poverty in which its people are living. Chaffee Jenette has a population of 5,000, 100% of which relies solely on farming and agriculture for the main source of income.
Ethiopia is the birthplace of coffee and is home to more than 20 million coffee farmers. The Abyssinian Fund provides farming and business training to coffee farmers who make $500 annually from their production. From the training, farmers learn to produce high-quality coffee beans, gain access to buyers who will pay premium prices for the coffee and then they reinvest their earnings into their community.
"People are struggling, but they are also trying to better themselves," Richards said. "They are people who are worth investing in. They really are on the cusp of development, what we see ourselves as doing is giving them just that extra push."
Reverend Richards will sit down with Emmy-award winning anchor Chuck Scarborough as he sheds light on life in Chaffee Jenette, sharing images and stories. He contributes to Black history by inspiring all people to help Ethiopians help themselves.
For more information about The Abyssinian Fund please visit abyfund.org. The show will appear on channel 161 on Time Warner systems.
For Immediate Release
For Information, Contact:
Kendra Howard, khoward(at)abyfund(dot)org