Montreal, Quebec (PRWEB) March 23, 2007
acquisio Inc. will be attending Search Engine Strategies New York (SES) in early April in order to promote its flagship product, acquisio SEARCH - software designed to help advertising agencies manage multiple pay per click campaigns from one interface.
Having met with a great deal of interest during the pre-launch promotions at Ad:Tech New York in late 2006, acquisio will once again brave the busy city streets to introduce it’s time and money-saving software product.
Designed from the ground up by expert PPC campaign account managers with years of experience, acquisio SEARCH is an intuitive Pay-Per-Click campaign management tool designed to dramatically improve the bandwidth of any advertising firm who manages paid search campaigns for their clients.
The software will also lower knowledge and experience requirements for hiring PPC campaign mangers, allowing advertising firms to reduce salary spend without compromising the quality of service they offer clients.
Traditional advertising agencies are being asked more and more often by their clients to incorporate paid search management as part of their services. Many of these agencies see acquisio SEARCH as the perfect tool to help them enter this growing market, without having to hire a multitude of expensive technical marketing experts.
Starting in 2003, acquisio began as a small firm dedicated to providing not only campaign management, but also relevant reporting, and real comprehension for clients starting out in the world of keyword based online advertising. As the popularity of PPC advertising has grown, so too has the complexity of managing these accounts. Today, most major online advertisers buy keyword traffic not only from the ubiquitous Google, but also from Yahoo, Microsoft, and a handful of smaller companies.
Programmatically minded from the start, acquisio Inc. realized the need for an agency-level integrated management tool in late 2005. Quickly forming a team of dedicated programmers they put their industry-specific knowledge to work, producing a comprehensive software offering to be launched this spring.
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