AccurateLeads Rolls Out a New Database of Affluent Buyers

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Marketing to well-off consumers with discretionary incomes are excellent prospects for many products and services. Direct marketing firm AccurateLeads released their newest database of affluent lists for direct marketers.

the affluent segment account for 37% of all consumer spending

Affluent households have a higher buying power than other consumers due to their disposable incomes. This segment is the perfect audience for marketers to target. This loaded group has the potential to spend a lot of money on many luxury goods and services. AccurateLeads unveils several new lists that will help marketers reach affluent consumers and professionals through direct mail, email, or telemarketing.

The affluent market can be targeted in several ways. The choices include the wealthy by income, net worth, homeowners, professionals, wealthy women, and affluent households with children. According to Moody’s Analytics, the affluent segment account for 37% of all consumer spending. Wealthy households are ideal for targeted offers and the list can be refined with various selections.

Targeting to wealthy consumers can be prosperous and bring life-long customers to businesses. Still, targeting this segment can be extremely competitive. Marketers can get tips and ideas from AccurateLeads new affluent list to increase response rates. The extensive research done on marketing to high end consumers will provide insights to those that are trying to appeal to this luxury client.

The affluent market is a unique group that requires strategic solutions that the sales team at AccurateLeads has experienced and is ready to assist marketers with. This affluent database has valuable information that is essential when appealing to high end consumers.

“With the recent recession, approaching wealthy households has been on the rise,” states AccurateLeads owner Mike Newton. Businesses want to develop relationships with consumers that will become loyal and refer business. Affluent households can be the best prospects for bringing in new business.

About AccurateLeads

AccurateLeads is a leading provider of direct marketing services that help businesses grow their client basis. Founded in 1984, AccurateLeads has developed a unique process that helps businesses create an individualized multichannel marketing plan to stimulate growth and out brand competition.

For additional information feel free to call our toll free number: (800) 685-4787

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Donna Newton
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