We’re providing the public with a positive and creative outlet to express their love and appreciation for TIP.
New York, NY (PRWEB) May 16, 2011
This month marks the start of the “Salute the King” campaign, powered by men’s lifestyle fashion brand AKOO Clothing, Grand Hustle and Atlantic Records. The campaign invites celebrity friends across the gamut from Diddy, Nelly, Hollywood TV actor Hosea Chanchez to music sensation B.o.B and fans of Grammy award winning artist, actor, and producer, T.I., to record and upload video messages to http://www.salutetheking.com.
“We’re providing the public with a positive and creative outlet to express their love and appreciation for TIP,” states Jeff Belizaire, Director of Marketing for AKOO Clothing. Salutetheking.com allows fans to browse video submissions, learn about T.I.’s career highlights and download free exclusive content. The campaign will also rollout to retail stores nationally with participating retailers hosting fan appreciation events and special promotions.
“We’re delighted to see a campaign such as this, as it is a real innovative and communicative way for fans of T.I. and celebrity guests to have the rare opportunity to provide meaningful information by sharing their own personal experience with the mass,” states Joi Pitts, Senior Vice President of Marketing at Atlantic Records.
“T.I. is an internationally known, true lifestyle brand. We’re extremely proud to have the Salutetheking.com campaign launched as it provides this unique combination of communication and visibility for all audiences to participate in a fresh and compelling multi-platform engagement that creates an interactive experience for all of those involved,” states Jason Geter, President and CEO of Grand Hustle Records.
AKOO Clothing is the new Americana fashion go-to brand for top fashion and innovation nationally and internationally. Global trendsetting celebrities, athletes, musicians to actors own AKOO Clothing brand including B.o.B, Curtis Granderson, Carl Crawford, Hosea Chanchez, Travis Porter, Tristan Wilds, Meek Mill, Mickey Factz to Larry King to name a few. AKOO has been featured in national print publications including VIBE magazine to men’s magazines including GQ magazine that named AKOO’s founder T.I., one of the “10 Most Stylish Men in America” in their magazine issue.
ABOUT AKOO CLOTHING
AKOO, an acronym for A KING OF ONESELF, is a men’s contemporary clothing line that exudes a unique sense of elusive style that is versatile to one’s own lifestyle. The brand offers the highest quality of materials and craftsmanship including unique prints and fabrics that are unmatched from comfortable denim with custom embroidery, stylish leather jackets, detailed sweaters and durable lightweight tees as well as button downs and polos. AKOO, was founded by Grammy award winning artist, music and film producer, song writer and actor, T.I. and his business partner and Grand Hustle Entertainment CEO, Jason Geter. AKOO is manufactured and distributed by RP55 Group. AKOO is donned by celebrities including actors, musicians to athletes and has been featured in TV, videos, and online and print media from around the world. The AKOO Clothing showroom is located at 230 W. 39th Street, 7th Floor, New York, NY, 10018. For more information on AKOO Clothing, visit http://www.akooclothingbrand.com and Facebook via http://www.facebook.com/akooclothing and Twitter via twitter.com/akooclothing.
For AKOO Clothing press information and/or interviews, contact Tamara York of Tamara York Public Relations, email tamara(at)tamarayorkpr(dot)com.
For more information on T.I., visit Trapmuzik via http://www.trapmuzik.com.
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