We closely examine every business and find where their profit centers are
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Costa Mesa, Calif. (PRWEB) April 13, 2009
As the economic downturn continues, with no clear indications of hitting rock bottom, many businesses have found it challenging to market and sell their products or services in these uncertain economic times. Alex Dastmalchi, a veteran entrepreneur of the Direct Response industry, has launched Inkor Holdings, Inc. a consulting firm that advises struggling businesses and leads them through the steps required to retool for success in Direct Response Advertising.
Inkor Holdings provides the shared wisdom to companies that may never have tried Direct Response advertising as a strategy to market, sell and provide 100% measurable results. Direct Response focused Business Plans, Call Center Services, advanced tracking systems for integrated Television, Internet, Radio and Print Campaigns, Creative Development, Production Services as well as expertly managed Media Buying Services are all offered as part of a successful Direct Response effort. To businesses that may have never ventured beyond branding based marketing efforts, Direct Response may seem daunting, but Inkor Holdings, Alex Dastmalchi, and the entire team have, with over a decade of results and millions of dollars invested, developed tried and true practices that produce results in any economy.
"I see how this recession is affecting businesses and subsequently the outlook for jobs and a stronger economy. I started Inkor Holdings because I see a real opportunity for most any type of business to benefit from the measurable and scalable real-world results that are provided by a good Direct Response Advertising strategy. My team and I have been building powerhouse Direct Response companies for over 15 years, and decided it was time to offer our services in other business categories. There is a misconception that Direct Response is only useful for selling widgets for $19.95, but that is absolutely not true. Efficient and trackable sales strategies are beneficial to almost any type of business, especially during these difficult times, when every marketing dollar has to count." said Alex Dastmalchi, Chief Executive Officer at Inkor Holdings.
"We closely examine every business and find where their profit centers are," says Mike Ponzillo, Chief Operating Officer at Inkor Holdings "we make them more efficient from an operations standpoint, and then find ways we can generate new business at an acceptable, viable and profitable cost per sale."
The Inkor Holdings team has been innovating, creating and growing direct response companies for over 15 years. Companies that have generated combined revenues of millions of dollars and have secured dominant positions in their respective categories. Our mission is to partner with businesses and investors that wish to take their organization to the next level, or launch a new idea with a proven team.