Amplify Credit Union Launches Contest for One Year’s Paid College Tuition

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Central Texas high school seniors are prime candidates.

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Tuition costs continue to rise. When you compound that with the challenging economic times, paying for college can be extremely difficult. We created the Amplify Austin contest as a way to help three Austin-area families with this significant investment.

Amplify Credit Union today announced “Amplify Austin”, a contest where students entering college as freshmen in 2010 can win $7500 toward their tuition.

“Tuition costs continue to rise,” explains Amplify President and CEO Paul Trylko. “And when you compound that with the challenging economic times we’re facing, paying for college can be extremely difficult. We created the Amplify Austin contest as a way to help three Austin-area families with this significant investment.”

Contestants must complete an online entry form at, then create and submit either a video that says or shows why they should win $7500 for college tuition, or a written essay explaining why they should win. Contest details include:

  •     Maximum video length is two minutes. The video must include a reference to Amplify, and must explain why the contestant is the most worthy to win.
  •     Contestants must post their videos on YouTube and include the Amplify website URL ( in their video description.
  •     Extra points will be given for creativity, music, choreography, style and use of the Amplify logo.
  •     There is no word limit for written essays submitted by contestants. Extra points will be given for creativity and style.
  •     Winners will be announced at the grand opening of the new Amplify downtown location, which is tentatively scheduled for July 2010. Contestants must be present to win.
  •     Contestants must be available for public appearances in July 2010 and must agree to have their name and likeness used for promotional purposes.
  •     No purchase is required, and contestants do not have to be members of Amplify Credit Union to enter. The contest is open to anyone who resides in Travis, Williamson, Bastrop, Caldwell or Hays counties and who will be a college freshman in the fall of 2010.

In addition to the $7500 grand prize, a second prize of $1000 and third prize of $500 will be awarded. Complete contest rules can be found at Judges include Mayor Lee Leffingwell and KEYE-TV news anchor Ron Oliveira.

This is the first in a series of Amplify Austin video contests. The next contest will be announced at the Grand Opening of the new Amplify downtown location this summer.

About Aplify Federal Credit Union
Aplify Federal Credit Union, with more than $530 million in assets and nearly 40,000 members, is open to anyone in Travis, Williamson, Hays, Caldwell and Bastrop counties. Its innovative programs include café-style seating and mobile Account Management Professionals(AMPs) trained to assist members with any of their banking; free-to-the-public wi-fi in all branch lobbies; and empowering its employees to make decisions which will give members simple, convenient and outstanding banking experiences. To learn more about AMPLIFY, its culture, and its products and services, visit

  •     According to the College Board, tuition costs at public four-year schools have risen 6.5 percent in the past year. During the same time frame, tuition at private four-year schools has risen 4.4 percent, and at public two-year schools the average increase is 7.3 percent.
  •     The average cost of a year’s tuition at a public four-year college or university is $7020; a private four-year school averages $26,273 per year and tuition at a public two-year college is $2544.
  •     The College Board also reports that students will pay, on average, $377 to $420 more than last year for this year’s room and board.
  •     The Austin Independent School District reported in its 2009 High School Exit Survey that 93% of seniors reported plans to continue their education within a year of graduation, up from 89% in 2007 and 92% in 2008.
  •     The most common reason (33%) cited among students who reported they did not intend to continue their educations was that they could not afford to attend school. This represents a significant increase (16 percentage points) when compared with data from the class of 2008.
  •     In its 2008 report “Demographic Analysis and Enrollment Projections” the Austin ISD reported a projected the number of high school seniors enrolled at its schools as approximately 4600.

DiAnne Olson


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