Apparel: A Global Outlook
San Jose, California (PRWEB) January 26, 2012
Follow us on LinkedIn – The apparel industry, a major subset of the textile industry, is highly fragmented and competitive, and greatly influenced by the ever-changing consumer demands and preferences. Rapid urbanization, greater disposable incomes, increasing brand/fashion consciousness has propelled women’s wear into a lucrative, highly evolving sector. Women emerged as the key decision markers and thus significantly influenced the purchase process of men’s and boy’s clothing as well as other segments. Sales of women’s wear particularly maternity wear were considered the most lucrative segment in the US retail market, while knitted women's wear continued to be in vogue in the European markets. Corporate casual apparel is being extended to include various fabrics and styles, including the market that buys and promotes these clothes. The bridal wear market remained largely resilient to recession and continues to grow despite the economic and political uncertainties worldwide.
Apparel market for mature women (over the age of 35 years) is fast developing into a new segment, away from the women’s apparel segment. Manufacturers and retailers, especially vertically integrated retailers, are cashing in on this new phenomenon and striving hard to cater to this growing and lucrative category. The fast growing Indian and Brazilian retail markets, with large affluent middle-class population with preference for fashionable and trendy clothes are considered promising markets. In fact, low-cost, high-profitability Asian markets including China, India and Sri Lanka among others are on the outsourcing radar for several manufacturers looking to achieve economies of scale and cost savings.
The apparel market, particularly sportswear is rapidly becoming highly versatile and functional, with majority of sports clothing used for varied purposes, including exercise and sports, recreational activities, and even to workplace. With new found fabrics, newly designed hybridized versions of casual wear and sportswear, and major companies entering the fray, sportswear for both men and women is considered one of the most happening apparel segments. Abolishment of the garment quotas in 2005 (WTO agreement), enabled wide opening of sports apparel market in South Eastern Asian countries, with particular focus on China. The country has established intense customer relationship with the top tier brands such as Adidas, Nike and Reebok in the global market. World over, the sportswear segment, particularly snow sports, scuba diving, outdoor, running and athletic apparel remained largely unaffected by the recession and witnessed marginal decline.
The advent of nineties witnessed an emergence of the casual dressing as an official lifestyle trend that started with the US. Though the market in the US is saturated, the casual trend is picking up in other countries at a phenomenal rate. More and more companies are accepting the trend of casual wear in workplaces, and some companies are declaring Fridays as optional for suits/formal wear. Sports coats and dressy trousers are becoming more visible at workplaces. This, along with the increasing percentage of men into domestic office business, boosted the casual wear clothing market, creating a third wardrobe. With the gaining fashion consciousness, men are trying out more bold and unusual combinations in clothing. The wide acceptance of casual wear at work place and the concept of “Friday Dressing” is one of key driving factors of demand for shirts, and T-shirts. The trend of wearing casuals on the weekend has drastically increased the sales of casual shirts and T-shirts all over the world. This further resulted in decline in the sales of business shirts and suits segments.
The research report titled “Apparel: A Global Outlook” announced by Global Industry Analysts, Inc., provides a collection of statistical anecdotes, market briefs, and concise summaries of research findings. The report offers a bird’s eye view of latest trends and consumer-dictated themes lending growth traction to this effervescent, ever-changing industry. The report also recapitulates recent noteworthy mergers, acquisitions, and other strategic developments. Market discussions in the report are punctuated with fact-rich market data tables. Regional markets elaborated upon include United States, Canada, Japan, France, Germany, Italy, UK, China, India and Brazil, among others. Also included is an indexed, easy-to-refer, fact-finder directory listing the addresses, and contact details of companies worldwide.
For more details about this comprehensive industry report, please visit –
About Global Industry Analysts, Inc.
Global Industry Analysts, Inc., (GIA) is a leading publisher of off-the-shelf market research. Founded in 1987, the company currently employs over 800 people worldwide. Annually, GIA publishes more than 1300 full-scale research reports and analyzes 40,000+ market and technology trends while monitoring more than 126,000 Companies worldwide. Serving over 9500 clients in 27 countries, GIA is recognized today, as one of the world’s largest and reputed market research firms.
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