Irvine, CA (PRWEB) June 21, 2012
Irvine, CA, June 20, 2012, AppSolutely, Inc. developers of vablet, an iPhone, iPad, iTouch and Android file management platform, has launched a new application called ‘Signage’. Ideal for marketing campaign deployment and conference content management, Signage is a playlist platform that can loop product or advertising media on iPads and tablets or on HD displays using an iTouch.
According to a new market research report from Global Industry Analysts Inc. the marketing arena worldwide has witnessed dramatic transformation over the past few years, with a decline in traditional print advertisements in newspapers and static outdoor billboards and the global digital signage market should hit nearly $14 billion by 2017.
Signage is a supplemental technology to the vablet mobile file management system, geared for enterprise organizations. Both app products, vablet and Signage, are complementary systems and ideal for sales and marketing departments.
Signage works in three basic steps: 1) create the media using video or JPG images; 2) upload the media to the user account’s admin console on the web and set the play schedule in hours, days or months; 3) push the playlist out to any number of devices to run as scheduled.
The playlist functionality of Signage extends the enterprise file management system of vablet because the platform enables a sales person to switch out of playlist mode to a manual presentation file, with more detailed product information, on the same device.
A unique benefit of Signage is that the media runs locally on the device, without the need for a Wi-Fi or 3/4G signal for playback. Additional features beyond the multi-media display format include: interactive sales demos, lead generation, and analytical data on file usage, such as customer interactions with the content.
“The intention of the vablet platform is to provide flexible and convenient access to content for all departments of an enterprise organization.” explains Michael Ames, COO. “So with the acceleration of tablet devices in business environments, Signage enhances the productivity of these devices with the added benefits of customer engagement and brand awareness.”
vablet also plans to offer strategic marketing and media design as an optional service to their Signage customers.
The complete system was a success for Seoul Semiconductor at the recent LightFair event, the world's largest annual architectural and commercial lighting trade show and conference, held in Las Vegas on May 9-10, 2012. "We were looking for a solution to achieve a paperless, multi-media experience. The vablet features were impressive and offered a seamless interface," explains Brian Wilcox, VP North America. "Our sales team and customers found the vablet experience to be very intuitive and convenient. The added benefit of vablet providing custom media design helped us streamline implementation so we could focus on the customer experience. We are deploying Signage and vablet as standard tools for our daily sales process."
Another vablet customer, Vendavo, also used the Signage solution at their annual Summit, on April 23, 2012, in Chicago. Exhibitors were equipped with the new iPad, along with their individual collateral and lead generation tools powered by vablet. The Signage app was an intentional strategy by Vendavo to leverage technology in order to achieve a completely paperless experience for both exhibitors and customers.
Integration with the leading CRM provider, SalesForce.com, enables further efficiency of the sales process.
Signage by vablet is currently available to download from iTunes and for Android devices through the Appaloosa appstore.
About AppSolutely, Inc.
Based in Irvine, California, AppSolutely, Inc. is a leading technology innovator. Their flagship app, vablet, is a new container technology providing secure file access, document distribution and digital signage solutions for iPad, iPhone and Android users. Their enterprise-grade application is uniquely driven by a ‘push’ format, providing content management solutions that work directly with devices in addition to the convenience of a cloud. For more information, call 1.800.615.4296 or go to http://www.vablet.com.