Study by The Prosen Center Reveals Top Business Priorities Among Architecture Firms

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The Prosen Center for Business Advancement recently conducted a survey of architecture firms to reveal top business priorities for 2009.

This training program has received accolades from 100% of the attendees at HKS. I was so supportive of it; I recommended it to the American Institute of Architects.

In a confidential survey of architecture firms conducted by The Prosen Center, senior executives were asked to rank their top business priorities for the remainder of 2009. By far, results showed the number one priority to be winning work and building backlog. Following are the top seven priorities (ranked by order of importance with one being highest):

#1: Increase pipeline and backlog
#2: Increase firm participation and interview award rate
#3: Expand opportunities with existing clients
#4: Increase project quality and efficiency
#5: Increase profit
#6: Implement operating metrics to exploit opportunities and limit surprises
#7: Increase client retention

To succeed in today's economy, firms must increase their participation and win rate. And doing so requires that they concentrate on securing the right type of work and deliver quality results with outstanding efficiency. Additionally, improved participation requires exceptional marketing and seasoned networking skills. Bob Prosen, President and CEO of The Prosen Center for Business Advancement, notes that "Whereas firms with powerful client testimonials and a demonstrated track record of success have the edge on win rates, the biggest advantage goes to firms that are creative and that have exceptional presentation skills and a deep understanding of client needs."

Having earned the prestigious Red Star Designation from the American Institute of Architects, The Prosen Center specializes in helping firms accelerate performance and profit through customized-execution solutions.

To learn more about The Prosen Center's customized leadership and business execution solutions, please visit The Prosen Center or call Bob Prosen at 972-899-2180.

About Bob Prosen:
Bob Prosen, President and CEO of The Prosen Center for Business Advancement, spent 25 years as an executive with top global companies and has helped numerous architectural and engineering firms improve performance and profit. His best-selling management book, Kiss Theory Good Bye: Five Proven Ways to Get Extraordinary Results In Any Company, is a Book of the Year award winner, IPPY Silver award winner, and Best Business Management Book by USANews Best Book Awards.

Considered an expert in the field of business management, Bob is a frequent speaker at business and association events, a frequent guest on FOX News and MSNBC and a Corporate Management Consultant with USA TODAY.

For fresh, unfiltered discussion about what it takes to achieve extraordinary results regardless of market conditions, contact Media Director Sandra Anderson at (972) 899-2180 to schedule an interview.

"This training program has received accolades from 100% of the attendees at HKS. I was so supportive of it; I recommended it to the American Institute of Architects." -- Ralph Hawkins, CEO, HKS

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