Atlanta Falcons Partner with FieldTurf and In Local Shoe Recycling Program to Develop ‘Falcon Fill’

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FieldTurf has partnered with the Atlanta Falcons and the Georgia Dome to develop “FieldTurf Falcon Fill." FieldTurf will use the shoes collected from Falcons fans to create the special infill material for a new field. Bins for rubber-sole shoe drop-offs will be located at all gates prior to Falcons home games.

This is also an environmentally-friendly way for Falcons fans to dispose of their old or worn-out sneakers and running shoes. I’d like to invite our fans to participate in the 'FieldTurf Falcon Fill.'

In yet another industry-first for the world leader in artificial turf, FieldTurf has partnered with the Atlanta Falcons and the Georgia Dome to develop “FieldTurf Falcon Fill." FieldTurf will use the shoes collected from Falcons fans to create the special infill material for a new field. Bins for rubber-sole shoe drop-offs will be located at all gates prior to Falcons home games.

“This is a unique and fun way for our fans to get involved with providing the materials for the infill for a new FieldTurf surface,” said Falcons President Rich McKay. “This is also an environmentally-friendly way for Falcons fans to dispose of their old or worn-out sneakers and running shoes. I’d like to invite our fans to participate in the ‘FieldTurf Falcon Fill.’”

“We are thrilled to be able to partner with the Atlanta Falcons in order to develop an environmentally sound infill material that is something to which all of the fans can contribute,” said FieldTurf President Eric Daliere. “We want to thank Atlanta’s fans in advance for their support of our ‘FieldTurf Falcon Fill’ initiative that allows contributors to truly become part of football history.”

The Atlanta Falcons currently play on FieldTurf, with the surface having been installed at the Dome in 2003. The team also opted to install FieldTurf in their practice facility in 2005.

Seventeen of the NFL’s 32 teams currently use FieldTurf at their stadium and/or practice complex. Proven safer than grass at the college and high school levels and preferred by NFL players over other artificial turf brands, FieldTurf emits safety, performance and durability levels that are far superior to any other system.

About FieldTurf

FieldTurf offers industry-leading engineering and manufacturing resources and leads the synthetic turf industry with regard to setting higher environmental standards. FieldTurf is the global market leader in terms of synthetic sports fields with more than 4000 fields installed. Additionally, FieldTurf has attained more than 15,000 satisfied customers in high quality pet, residential, commercial and municipal landscaping solutions, playground surfacing and has a complete range of golf and tennis products. FieldTurf synthetic turf customers enjoy the benefits of significantly reduced water consumption, the elimination of fertilizer and pesticides, superior durability and drainage and a product that looks and feels real. The positive environmental impact of FieldTurf provides the added benefit of LEED building contributions.

FieldTurf is part of Tarkett Sports, a Division of the Tarkett Group. Tarkett Sports is the largest entity in the sports and landscape surfacing industries. Included within the Tarkett Sports portfolio is an impressive range of performance sports flooring products. This product range includes: synthetic and hardwood basketball; volleyball and gymnasium flooring; squash and racquetball courts; floor protection and covering systems; weight room flooring; and high performance indoor and outdoor running tracks, featuring Beynon and Atlas track surfaces. All Tarkett Sports surfaces are developed, produced and installed with a concentration on sustainability and a commitment to protecting the environment, providing additional LEED contribution opportunities for customers. The company calls this focus on sustainability and the environment ‘Environmental Intelligence’ and all company personnel strive to exemplify this philosophy in all aspects of the business.

For more information, please visit: FieldTurf Artificial Grass & Synthetic Turf Products

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Jason Smollett
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