Fonts from the Hallmark Design Collection Introduced by Ascender Corp.

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Never before offered to designers & developers, the celebrated font collection from Hallmark Cards is now available from Ascender Corp. The Hallmark Design Collection fonts are available in TrueType, OpenType and Web Font formats through AscenderFonts.com and FontsLive.com.

Distinguished fonts from the Hallmark Design Collection are now available through AscenderFonts.com

Now available for the first time, exquisite script typefaces from Hallmark are offered for license and download by the font experts at Ascender Corp.

Ascender Corporation, a leading provider of advanced font products, today announced an agreement with Hallmark Cards to distribute fonts from the distinguished Hallmark Design Collection, a premium set of script and lettering-style typefaces. Each Hallmark font contains the quality, innovation and care that are reflected in the Hallmark brand. The Ascender type development team collaborated with Hallmark to produce the fonts in TrueType and OpenType formats, and is making the fonts available today for licensing and instant download from Ascender’s font websites.

For more than four decades, Hallmark Cards has created typefaces influenced by art, fashion and popular culture. These fonts were developed by Hallmark specifically for proprietary use in greeting cards, framed sentiments and other forms of social expression. The agreement allows Ascender to offer designers and developers an exceptional range of script fonts with a rich tradition of typographic excellence.

The fonts in the Hallmark Design Collection feature a wide range of visual styles from timeless calligraphic lettering to handwritten characters with a contemporary look. Hallmark fonts can bring the right personal touch to cards, scrapbook pages, posters, newsletters, presentations, advertisements and websites.

“We are pleased to be working with Ascender to offer these celebrated fonts to everyone from scrapbookers to web developers,” said Jill Wiederholt, Licensing Director at Hallmark Licensing. “The Ascender team shares a passion for creativity and excellence, and understands how to meet the demands for licensing digital fonts in today’s market.”

Ascender worked with the Hallmark lettering and font development team to develop high quality TrueType and OpenType versions with a full complement of glyphs that today’s creative professionals and software developers require. The Hallmark Design Collection fonts feature an impressive lineup of both formal and informal script and handwriting styles, including many with multiple weights. For more information or to view the fonts visit: http://www.ascenderfonts.com/foundry/hallmark/

The Hallmark fonts are also available today for use by web designers and web developers through Ascender’s innovative FontsLive.com web fonts service. This allows websites to use real fonts (instead of graphics) for formatting text and headlines, thus enhancing a site’s web typography and improving a site’s accessibility, indexability and editability.

Ascender is also proud to offer the Hallmark Design Collection fonts to its broad range of OEM/ISV customers including video game and Blu-ray publishers, software developers, web server application developers, and hardware manufacturers.

About Ascender
Ascender Corporation is a leading provider of advanced font products. Ascender’s founders are font industry experts and have been involved in developing many of the most important and influential fonts used in computers, mobile devices, consumer electronics and software products. Ascender provides multilingual, custom font development for a wide range of customers including creative professionals, enterprises, software developers and hardware manufacturers. Ascender also provides an extensive collection of TrueType & OpenType fonts for download to graphic designers and consumers through its font websites, including http://www.AscenderFonts.com and http://www.FontsLive.com

Contact: Bill Davis, Vice President
Ascender Corporation
25 Northwest Point Blvd, Suite 225 Elk Grove Village, IL 60007 USA
Phone: (847) 357 0730
Fax: (847) 357 0731
English: http://www.ascendercorp.com
German: http://www.ascendercorp.de

Ascender is a trademark of Ascender Corporation and may be registered in certain jurisdictions. Hallmark, Bix Antique Script, Cluff, Forget Me Not, Geeoh, Hasty, Havix, Jewels, Kat Tail, McBoo, Okrien, Ottum, Starbabe, Succotash and Wallow are trademarks of Hallmark Cards, Inc. and may be registered in certain jurisdictions. All other trademarks are property of their respective owners.

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BILL DAVIS
Ascender Corp
847 357 0730 ext. 10
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