ASUREA is the New Name for Mortgage Protection and Insurance Marketing Powerhouse Insurance Wholesalers, Inc.

America’s Premier Mortgage Protection Insurance Marketing Company Adds Final Expense, Preferred Client Services, and Worksite Benefits Sales Divisions to Augment its Wholesale Insurance & Annuities Sales Divisions

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we have brought together five compatible entities into one company with an unprecedented number of top rated insurance and annuity carriers combined with a highly efficient central marketing and administrative support group.

Sacramento, CA (Vocus) August 11, 2010

Insurance Wholesalers, Inc., one of the nation’s leading Independent Insurance Marketing Organizations (IMO), and the premier mortgage protection insurance marketing company, has changed its name to ASUREA Insurance Services, Inc. (http://www.ASUREA.com). To better reflect its rapidly expanding market opportunities and accelerated growth plans.

Founded 20 years ago as Insurance Wholesalers, ASUREA represents over 50 of the highest rated insurance carriers with thousands of independent agents nationwide. ASUREA provides agents and agencies with insurance marketing assistance that includes the industry’s most productive direct mail leads, fanatical administrative support, and an extensive portfolio of life and annuity products.

This portfolio of products includes: Term Life, Universal Life (UL), Equity Indexed Universal Life (EIUL), Disability, Critical Illness, Fixed Annuities, Fixed Indexed Annuities (FIA), Single Premium Immediate Annuities (SPIA), and Long Term Care (LTC).

“To give our agents a sustainable competitive advantage now and for the foreseeable future,” says Brian Pope, ASUREA Chairman and CEO, “we have brought together five compatible entities into one company with an unprecedented number of top rated insurance and annuity carriers combined with a highly efficient central marketing and administrative support group.”

“As part of the expansion, we have assembled a management team composed of some of the insurance industry’s most experienced and successful individuals, each an acknowledged expert in their area of specialty.”

“Our internal direct mail lead program, for example, which we have operated for over a decade, already produces thousands of leads each month,” says Mr. Pope. “We are only operating at 25% capacity and offer extraordinary selling opportunities to agents who will never again need to make cold calls.”

“Because we can produce many more leads than we currently have agents, we are recruiting insurance agents all across the country where we generate tremendous consumer interest in the products we provide. We are also seeking experienced local and regional insurance sales managers as we move forward in markets coast to coast.”

ASUREA offers agents:

-- An over-abundance of internally generated direct mail leads that puts agents in front of qualified prospects.

-- Logical and clearly delineated career paths and business opportunities. Agents can prosper as individual producers, advance into management, or build an agency of their own.

-- Over 50 of the industry’s most highly rated carriers at superior contract levels.

-- Comprehensive step-by-step training -- online and in the field -- that make it easy for new agents to start earning, and for seasoned agents to continually sharpen their skills.

-- Dedicated marketing and administrative support teams that provide integrated online systems for agents to easily monitor their new, pending and issued business, as well as their compensation.

-- On-call product specialists with extensive knowledge who are there for agents.

-- Agency building opportunities, tools, systems and training for those who want to build their own agency.

About ASUREA

ASUREA Insurance Services Inc, formerly known as Insurance Wholesalers, Inc. is a leading Independent Marketing Organization (IMO) and the nation’s premier mortgage protection insurance marketing company. Representing over 50 top rated insurance carriers, ASUREA provides independent agents and agencies with extensive marketing support that includes the industry’s most productive program, fanatical administrative support, and an extensive portfolio of life and annuity products. ASUREA markets in all 50 states and the District of Columbia. It is headquartered in Sacramento, CA. Phone: 800-689-5490. Website: http://www.asurea.com.

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