Atlanta, GA (PRWEB) June 28, 2011
At a time when many small businesses are trying to cut expenses, far too many are resorting to using large, impersonal online printing services, or well-meaning friends and family members for their graphic design needs. Atlanta-based Now What? Studio is out to prove that small businesses can in fact receive graphic design that is creative, measurable and affordable for their small business marketing campaigns.
Studies have found that one of the main reasons many small businesses do not hire a graphic design firm or a marketing agency is that they simply do not know what to look for when evaluating prospective companies. They fear that they will waste precious time and marketing dollars by hiring the wrong people, or selecting the wrong designer.
This dilemma was the inspiration for Now What? Studio's latest publication, "The Insider's Guide to Finding the Right Marketing Company". This book was was written to address these very issues and give small businesses the tools they need to help find the company that will be the right fit for them and their budget.
"The Insider's Guide to Finding the Right Marketing Company" identifies with precision, the specific questions that business owners and executives should ask their prospective marketing companies; and clarifies just what makes a good marketing or graphic design agency in the first place. For example, the book reveals:
- What you should ask a prospective marketing company to do when meeting them for the first time. and what to look out for in their answers.
- Why you should be wary if a marketing and/or graphic design company tells you that they never encounter problems with the projects they work on.
- What is the single most reliable indicator that a marketing company or graphic design company is truly interested in your business vs. just making more money.
“Marketing and graphic design is far too important to the growth of any business to be left to chance” says William Colvard, co-founder of Now What? Studio. “We put this guide together not as an advertisement for our company but as an objective resource for confused business owners who want a marketing strategy that works for them but just do not know how to get it.
"Small businesses are crucial to the success of our economy, especially in Atlanta," adds Now What? Studio co-founder Ken Morris. "No matter which company they ultimately decide to work with, it is in the best interest of the entire business community that we all continue to thrive and grow. Choosing the right marketing company is an important part of making that goal a reality”
To download a copy of "The Insider's Guide to Finding the Right Marketing Company" for free please visit http://offers.nowwhatstudio.com/insiders-guide/
About Now What? Studio:
Now What? Studio is an Atlanta-based creative agency and small business marketing firm that uses its experience with clients like Coca-Cola, Heineken, Tic Tac, Chik-Fil-A and Mrs. Smith’s to provide affordable marketing, graphic design, website development, public relations, and social media solutions to small businesses. All work comes backed with a risk-free money back guarantee.