Hospitality Marketing Expert John Fareed Releases New Book ‘From Invisible to Icon’

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A self-improvement manual for personal branding

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In John Fareed’s “From Invisible to Icon: How to Become an Expert in Your Industry” (published by AuthorHouse) the veteran hospitality marketer delivers a transformative how-to guide.

Fareed firmly believes that anyone can reach the top of their chosen field and position themselves as an industry expert. All that’s needed, he explains, is thoughtful and skillful branding.

In “From Invisible to Icon,” Fareed shares techniques that can be used by professionals in any field. Fareed shows readers how to position themselves as experts in whatever they do and details how this mindset can radically optimize their business and individual brand.

From Invisible to Icon
By John Fareed with Sean Hunter
Hardcover | 6 x 9 in | 218 pages | ISBN 9781481731225
Softcover | 6 x 9 in | 218 pages | ISBN 9781481731249
E-Book | 218 pages | ISBN 9781481731232
Available at Amazon and Barnes & Noble

About the Author
John Fareed is a living inspiration for many of his fans; what with his truly unbelievable journey starting from a humble beginning in the mountains of North Georgia to becoming an internationally recognized authority in hospitality marketing. In his 30 plus years of professional career, Fareed has served in the U.S. Marine Corps Reserve and performed as professional magician on cruise ships. As a resort and hospitality marketing expert, he has delivered lectures all over the world in some of the most renowned international schools.

AuthorHouse, an Author Solutions, Inc. self-publishing imprint, is a leading provider of book publishing, marketing, and bookselling services for authors around the globe and offers the industry’s only suite of Hollywood book-to-film services. Committed to providing the highest level of customer service, AuthorHouse assigns each author personal publishing and marketing consultants who provide guidance throughout the process. Headquartered in Bloomington, Indiana, AuthorHouse celebrated 15 years of service to authors in Sept. 2011.For more information or to publish a book visit or call 1-888-519-5121. For the latest, follow @authorhouse on Twitter.

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